Director of Sales and Marketing

Jobstreet Malaysia; Penang; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading hotel chain in Penang is seeking a seasoned Sales and Marketing Manager to drive revenue and occupancy targets. The ideal candidate should have 8-10 years of experience in the hospitality sector, with significant leadership experience. Responsibilities include developing and executing marketing plans, leading the sales team, and fostering key client relationships. This role requires proven success in sales strategy and the ability to collaborate across departments, ensuring alignment with brand standards.

Qualifications

• 8–10 years of progressive sales and marketing experience in the hotel or hospitality industry.
• At least 3–5 years in a leadership role.
• Proven track record in achieving revenue targets.

Responsibilities

• Develop and execute strategic sales and marketing plans.
• Lead and manage the Sales & Marketing team.
• Identify new business opportunities and maintain relationships with clients.

Skills

Leadership

Communication

Negotiation

Presentation

Market trend analysis

Education

Bachelor’s degree in Hospitality Management, Marketing, Business Administration

Master’s degree

Job description

Overview

• Develop and execute strategic sales and marketing plans to achieve hotel revenue and occupancy targets.
• Lead and manage the Sales & Marketing team, including setting objectives, performance monitoring, and professional development.
• Identify new business opportunities and maintain strong relationships with corporate clients, travel agencies, and key accounts.
• Collaborate with Revenue Management and Operations teams to optimize pricing, inventory, and promotional strategies.
• Plan, implement, and monitor marketing campaigns across digital, print, and social media platforms to drive hotel visibility and bookings.
• Prepare sales forecasts, budgets, and regular performance reports for senior management.
• Represent the hotel at industry events, networking functions, and client meetings.
• Ensure alignment with brand standards and compliance with policies and procedures.

Qualifications & Requirements

• Bachelor’s degree in Hospitality Management, Marketing, Business Administration, or related field; Master’s degree preferred.
• Minimum 8–10 years of progressive sales and marketing experience in the hotel or hospitality industry, with at least 3–5 years in a leadership role.
• Proven track record in achieving revenue targets and developing successful sales strategies.
• Strong leadership, communication, negotiation, and presentation skills.
• Knowledge of market trends, revenue management, and distribution channels.
• Ability to work collaboratively with multiple departments and stakeholders.