0–3 years in digital marketing/performance OR strong internship/portfolio.
Fresh graduate is welcome to apply.
Working knowledge of Meta Ads Manager (must) and Canva (must).
Data-curious: comfortable interpreting metrics and suggesting next tests.
Bonus points: TikTok Ads, GA4/Looker Studio, basic photo editing (no heavy design), CapCut for simple trims.
Requirement
- Achieve at least Degree.
- 0–3 years in digital marketing/performance OR strong internship/portfolio.
- Fresh graduate is welcome to apply.
- Working knowledge of Meta Ads Manager (must) and Canva (must).
- Strong writing skills; bilingual English + Mandarin preferred.
- Data-curious: comfortable interpreting metrics and suggesting next tests.
- Bonus points: TikTok Ads, GA4/Looker Studio, basic photo editing (no heavy design), CapCut for simple trims.
Responsibility
- Meta Campaigns (Primary): Plan, launch, optimize, and scale Meta campaigns (audience, creatives, placements, budget pacing).
- Content Ideation: Brainstorm and turn ideas into simple, on-brand assets (static/reels thumbnails/carousels) using Canva. No video shooting required.
- Copywriting: Write clear, persuasive copy for ads, captions, and landing pages (EN + CN preferred).
- Landing & Funnel Touch-ups: Coordinate simple page updates (headlines, offer blocks), ensure pixel/events tracking is correctly firing (with dev/vendor support as needed).
- Reporting & Insights: Weekly performance reports (CTR, CPC, CPA, ROAS), test plans, and next-step recommendations.
- Calendar & Coordination: Manage a content/ad calendar, align with designers/CS/sales on promos and launches.
- Brand Safety & Compliance: Follow platform policies and local ad standards; maintain clean naming and asset libraries.
- Additional (nice to have): Support basic remarketing audiences, A/B tests, and simple UGC/influencer coordination (no shooting).
Benefits
- Base salary + performance incentives
- EPF & SOCSO
- Annual bonus (based on performance)
- Annual leave
- Free hair styling/treatment services (employee perk)