Digital Content & Brand Communications Specialist

Public Mutual Berhad; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

A leading financial services company in Kuala Lumpur is seeking a Digital Content & Corporate Communications Specialist to enhance engagement and drive marketing strategies. The ideal candidate will have a Bachelor's degree and over 6 years of experience in digital marketing and corporate communications. Responsibilities include designing multi-channel campaigns, analyzing digital journeys, and developing content tailored to specific audiences. Exceptional communication skills in English are required; proficiency in Mandarin is a plus. The position offers a dynamic work environment focused on brand building.

Qualifications

• At least 6 years of proven experience in digital marketing or corporate communications.
• Strong background in reputation management and public relations.
• Creative and adaptable with a passion for brand development.

Responsibilities

• Drive engagement with investors and customers aligned with marketing goals.
• Design and track multi-channel digital marketing campaigns.
• Analyze digital journeys for insights and opportunities.
• Develop relevant content for various audience segments.
• Leverage analytics to measure engagement and campaign performance.

Skills

Digital marketing strategies

Corporate communications

Social media engagement

Content development

Analytical skills

Communication skills (English)

Proficiency in Mandarin

Education

Bachelor’s degree in Communications or related field

Job description

A leading financial services company in Kuala Lumpur is seeking a Digital Content & Corporate Communications Specialist to enhance engagement and drive marketing strategies. The ideal candidate will have a Bachelor's degree and over 6 years of experience in digital marketing and corporate communications. Responsibilities include designing multi-channel campaigns, analyzing digital journeys, and developing content tailored to specific audiences. Exceptional communication skills in English are required; proficiency in Mandarin is a plus. The position offers a dynamic work environment focused on brand building.