Creative Marketing Specialist

ASEM - Advanced Semiconductor Academy of Malaysia; Cyberjaya; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading semiconductor academy in Cyberjaya is seeking a Creative Marketing Specialist. The role involves creating visual and social media content, assisting in design projects, and conducting market research. The ideal candidate enjoys fast-paced environments, takes initiative, and has a passion for digital marketing and branding. They will collaborate with internal teams to enhance brand visibility and engagement, ensuring consistency with the organization's standards.

Qualifications

• Experience with planning and managing social media content.
• Familiarity with creating visual and video content for online platforms.
• Ability to conduct market research and analyze trends.

Responsibilities

• Create and manage visual and social media content.
• Assist in designing marketing materials.
• Conduct market research to support marketing strategies.

Skills

Social Media Management

Visual Design

Content Creation

Market Research

Digital Marketing

Collaboration

Job description

Company Description

ASEM (Advanced Semiconductor Academy of Malaysia) is a national initiative established in November 2023 as part of the Malaysia IC Design Park, in alignment with the National Semiconductor Strategy (NSS). Spearheaded by the Ministry of Economy, with support from the Selangor State Government and SIDEC, ASEM aims to transition Malaysia's semiconductor industry from “Made in Malaysia” to “Made by Malaysia.” We provide industry stakeholders with advanced tools, resources, talent development programs, and access to the Selangor Semiconductor Fund. ASEM also fosters global partnerships with leading institutions and collaborates with local universities, industry partners, and foundries to drive innovation, training, and talent development in the semiconductor sector.

Role Description

This is a full-time on-site role for a Creative Marketing Specialist at ASEM, located in Cyberjaya. The Creative Marketing Specialist will manage creating visual design, develop strategic communication plans, and execute social media marketing initiatives to enhance brand visibility and engagement. Key responsibilities include creating and managing visual content, social media content, and collaborating with internal teams to ensure messaging is aligned with company goals.

Job Roles

Social Media Content Creation

• Plan, create, and manage content (photo, video, and copy) for social media platforms including LinkedIn, Facebook, Instagram, TikTok, and XiaoHongShu (Redbook).
• Produce engaging visual and video content such as Reels and TikToks with creative captions and relevant hashtags.
• Handle photo, video, and copywriting tasks for events, campaigns, and promotional materials.
• Stay updated with social media trends, viral formats, and best practices to create relevant, shareable content.
• Collaborate with the marketing team to plan and execute monthly content calendars.

Creative & Design

• Assist in designing marketing materials such as posters, brochures, banners, social media graphics, and presentations.
>Support in creating visual assets for digital campaigns, websites, and internal communications.
• Ensure all materials maintain consistency with brand identity and guidelines.
• Adapt existing designs for various formats and platforms.
• Contribute creative ideas and concepts during brainstorming or campaign planning sessions.

Digital Marketing Support

• Assist in executing digital marketing activities such as EDM, WhatsApp, and email blasting.
• Assist in preparing and distributing e-newsletters, campaign announcements, and promotional materials.

Supporting Market Research & Analysis

• Conduct research on market trends, competitors, and customer preferences to support marketing strategies.
• Compile and analyze data to identify marketing opportunities and insights.
• Assist in preparing reports and presentations for internal reviews and campaign planning.

We are looking for someone who is

• Enjoys creating and trying things out fast and takes initiative without waiting for instructions
• A person who cares about consistency, quality, brand standards
• Good at working with students, partners, and colleagues
• Adaptable and not afraid of learning unfamiliar skills and loves exploring automation, AI productivity, and new apps
• Positive attitude, high energy and enjoys fast-paced environments