Campaign Manager

Denave; Kuala Lumpur; On-site; MYR 50,000 - 70,000; Full time

Job summary

A reputable marketing firm in Malaysia is seeking a detail-oriented Campaign Manager to oversee campaign execution and lead management. The ideal candidate will manage marketing campaigns, ensure data integrity in CRM systems, and provide insightful reports that support sales and marketing teams. Applicants should have a Bachelor’s degree in a related field and 2–3 years of relevant experience. Strong analytical skills and familiarity with CRM platforms are crucial for success in this role.

Qualifications

• 2–3 years of experience in campaign coordination or CRM operations.
• Strong analytical skills with experience in data management.
• Ability to thrive in a fast-paced environment.

Responsibilities

• Oversee end-to-end campaign execution.
• Plan, coordinate, and execute marketing campaigns.
• Manage inbound and outbound lead tracking.
• Provide regular performance reports.

Skills

Analytical skills

Communication skills

Coordination skills

Time management

Detail-oriented

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

CRM systems (Salesforce, HubSpot, Dynamics)

Excel

Data visualization tools

Job description

We are seeking a detail-oriented and proactive Campaign Manager to oversee end-to-end campaign execution and lead management processes. The ideal candidate will play a key role in ensuring smooth campaign operations, accurate lead tracking, and data-driven insights to support sales and marketing effectiveness.

Campaign Management

• Plan, coordinate, and execute marketing campaigns across multiple platforms.
• Work closely with sales teams to align campaign goals and strategies.
• Monitor campaign performance to ensure timely delivery and optimal results.

Lead Management

• Manage and track all inbound and outbound leads to ensure proper allocation and follow-up.
• Manage and track all inbound and outbound leads to ensure proper allocation and follow-up.
• Maintain accurate lead records and ensure data integrity in CRM or lead tracking systems.
• Collaborate with internal teams to improve lead quality and conversion.

Lead Upload & Data Operations

• Handle lead uploads to CRM systems or relevant databases with accuracy and timeliness.
• Conduct regular data checks to maintain database cleanliness and completeness.

Insights & Reporting

• Provide weekly and monthly campaign performance reports, highlighting key metrics and trends.
• Analyze campaign data to identify opportunities for optimization.
• Present actionable insights to improve lead generation and campaign ROI.

Requirements

• Bachelor’s degree in Marketing, Business, or related field.
• Minimum 2–3 years of experience in campaign coordination, or CRM operations.
• Strong analytical skills with experience in Excel or data visualization tools.
• Familiarity with CRM systems (e.g., Salesforce, HubSpot, Dynamics) is an advantage.
• Excellent communication, coordination, and time management skills.
• Detail-oriented and able to work in a fast-paced environment.