Business Development Executive, Pet Specialty

Nestlé; Malacca City; On-site; MYR 50,000 - 80,000; Full time

Job summary

A leading food and beverage company in Malaysia is seeking a Business Development Executive to drive growth in the Pet Specialty Channel. This role involves managing sales performance, conducting product training for retailers, and ensuring compliance with trade budgets. The ideal candidate holds a Bachelor’s Degree and has 3-5 years of relevant experience in sales and marketing, particularly in the Petcare segment. The position offers opportunities for professional development while contributing to meaningful growth within the company.

Qualifications

• Minimum 3-5 years in marketing or sales with successful KPI delivery.
• Experience in managing field sales teams.
• Familiarity with customer intimacy and business owner needs.

Responsibilities

• Accountable for sales performance in the Pet Specialty Channel.
• Conduct product training for retailers and staff.
• Ensure compliance with trade spend budgets.

Skills

Marketing experience

Sales experience

Customer Management

Cross-functional teamwork

Knowledge in Petcare segment

Education

Bachelor’s Degree

Job description

Position Snapshot

• Location: Melaka, MY
• Company: Nestle Malaysia (Purina Petcare)
• Job Type: Full-time
• Qualifications: Bachelor’s Degree
• Experience: 3+ years

Position Summary

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.

We are looking for a Business Development Executive to execute PPM's growth plans & activities in the Pet Specialty Channel (including Breeders and Online Pet Shops), delivering long term sustainable & profitable growth for both retailers and PPM.

A day in the life of a Business Development Executive

• Accountable & responsible for throughput sales and brand performance of their respective portfolio of customer base assigned within the Pet Specialty Channel.
• Responsible to ensure compliance of Trade spend within the allocated budget defined by BDM by Category and Channel Group.
• Accountable for Product Distribution & Merchandising Standards as per guidelines.
• Advisory role to retailer, understand business owner needs and ensure customer intimacy.
• Sell and negotiate buy-in to Retailer Incentive Programme.
• Conduct business reviews on a quarterly basis for Top 10 customers.
• Conduct product trainings on a regular basis for retailers and their staff.
• Ensure 100% coverage and call frequencies to customers, as defined by BDM.
• Responsible for customer database maintenance.
• Responsible for coverage expansion (including Breeders/Vets/Online Pet Shops), as defined by BDM.
• Practice FEFO in outlets to ensure products are fresh/clean for sales.

What Will Make You Successful

• Bachelor’s Degree Holder
• Minimum 3-5 years in marketing or sales, and over this period has successfully delivered on KPIs.
• Best if experienced in Petcare / Petfood segment.
• Experience working in cross functional teams
• Experience with Customer Management background will be an added advantage
• Capacity to understand all sales functions i.e. CCSD, Customer, Field
• Experience in managing Field Sales team