- Ensure regular training of store staff on all aspects of customer service, product knowledge and selling skills
- Implements a high standard of customer focus within the store
- Ensure customer needs are met and complaints/queries are resolved in a timely manner
- Support in providing mystery shopping feedback and prepare action plan for improvement
Sales and Commercial Profit
- Achieve the revenue targets for the store
- Actively seeks ways to achieve or exceed shop sales targets
- Monitor and control expenses (overtime, local, stock and consumables) through efficient store operations
- Interpret and act on operational profit and sales reports generated and focus on improving under-performing areas
- Monitor sales performance against last year, last week and budget on a daily and weekly basis and to give feedback to managers and also to communicate to staff
Shop Keeping and Store Standards
- Ensure accurate stock merchandise and management (stock ageing, stock loss, space management) within the store as per company norms
- Oversee and monitor all point of sales activities in the store which includes - sales transactions, tracking customer orders and payments, registering sale and maintaining inventory updates, providing service, handling returns and refunds, gathering consumer data for feedback
- Oversee and monitor the inventory management in the store (stock availability, order management, back store management, stock movement within store)
- Ensure that the store is in compliance with the company policy for all employment and state laws, including wage and hour, human rights and equal employment opportunities
- Ensure the company policy and procedures are communicated in a timely manner and adhered to accordingly
- Oversee cash transaction entry and management (petty cash, pos cash elements, change floats)
- Regularly audit own store administration and resolve any issues
- Support the Store Manager and continuously seek to understand commercial environment, local trading patterns, competitor activity and market trends in the retail sector and their impact on store.
- Ensure high standards of visual appearance throughout the store including all non-retail areas are maintained
- Ensure window and in-store displays to high standard and are in line with merchandising guidelines
- Prepare and review store reports on sales, commercial profit and stock ageing (slow moving, fast moving and non-moving items)
- Ensure price revisions are executed within the store
- Ensure high level of store health and security for company assets, cash, stock and customer property are maintained
- Execute seasonal peaks, important trading/promotional events and support the Store Manager in preparing forecasts and staff rosters
People Management
- Review and provide regular feedback on staff’s performance against expectations to the store manager
- Participate in delivering high standards of training including weekly communication, daily de-briefs product knowledge and on job
- coaching.
- Support induction of new recruits through buddy system
- Monitor staff welfare (staff accommodation and transport) and facilitate complaint resolution
- Oversee staff development and drive motivation levels of the sales associates and lead the team by example
- Ensure effective resource planning and succession planning
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