Area Sales Manager (East Coast)

Randstad Malaysia; Kuala Pahang; Hybrid; MYR 100,000 - 150,000; Full time

Job summary

A leading recruitment agency is looking for an experienced Area Sales Manager to manage sales across the East Coast, specifically in Pahang, Terengganu, and Kelantan. The ideal candidate will have a minimum of 3 years of FMCG sales experience, excel in developing strategic sales plans, and demonstrate strong leadership in mentoring a team. This field-based role requires traveling across the region and is focused on driving sales growth and managing distributor relationships.

Qualifications

• Minimum 3 years of FMCG sales experience required.
• General Trade experience is essential.
• Detail-oriented and strategic thinker desired.

Responsibilities

• Lead and mentor a team of four sales representatives.
• Develop and implement strategic sales plans.
• Manage relationships with key distributors and wholesalers.
• Oversee regional operations including inventory management.

Skills

FMCG sales experience

Data analysis

Communication skills

Problem-solving skills

Education

Secondary School/High School

Job description

Overview

We are currently looking for an Area Sales Manager for one of the APAC-leading players in the FMCG space. This position can be based anywhere in the East Coast, and covers 3 regions - Pahang, Terengganu, and Kelantan.

Role details

• Reporting to: Assistant Vice President
• Location: East Coast (Pahang/Terengganu/Kelantan)
• Team size: 4 direct reports
• Join a key FMCG player in an autonomous, field-based role to manage a team and pioneer regional growth.

Responsibilities

• Lead and mentor a team of four sales representatives across Pahang, Terengganu, and Kelantan to achieve and exceed regional sales targets.
• Develop and implement strategic sales plans for the lower trade channel, focusing on developing new accounts and expanding market presence.
• Manage and strengthen relationships with key general trade distributors and wholesalers, ensuring effective product distribution and channel growth.
• Oversee regional operations including credit collection, stock level management, and in-store merchandising, providing regular reports on performance.

Experience

• Minimum 3 years of FMCG sales experience.
• General Trade (GT) experience is essential.
• Detail-oriented and strategic thinker with strong data analysis, communication, and problem-solving skills.
• Willing to travel across the East Coast.

To apply online, please use the relevant link provided. Alternatively, please contact Daniel at 0169301789 if you are interested in the job. You can also connect with Daniel on LinkedIn at https://www.linkedin.com/in/daniel-chang-865b271ba/ for further information.

Other information

skills

no additional skills required

qualifications

no additional qualifications required

education

Secondary School/High School