Marketing Digital à Mexique

JOB TITLE

Social Media & Marketing Virtual Assistant (Bilingual Preferred) (Mid-Level)

JOB ID

GARSIL

INDUSTRY

Home Improvement / Home Furnishings Industry

LOCATION

LATAM

JOB STATUS

Full Time

WORK SCHEDULE

11:00 AM to 7:00/8:00 PM EST (Flexible but mostly in the afternoon)

SALARY

$7–$9/hr

TARGET START DATE

ASAP

ROLE OVERVIEW

About the Client:

The client operates a successful shed manufacturing business with five sales lots and manages 14 furniture brands serving a wide range of customers. With a strong presence in both the home improvement and lifestyle markets, the client is focused on building a cohesive and engaging online brand. They are transitioning their marketing efforts in-house to better connect with customers and drive growth through digital channels.

About the Role:

We are seeking a Social Media & Marketing Virtual Assistant to support digital advertising, customer engagement, and analytics for a fast-growing home structures brand. This role involves managing and optimizing social media content, running paid ads, reviewing campaign analytics, and interacting with potential customers online.

This is a full-time position ideal for a marketing-savvy VA who thrives in a fast-paced environment, is fluent in social media platforms, and can communicate effectively with a broad customer base — including both English and Spanish speakers.

Key Responsibilities

• Develop and execute marketing campaigns across platforms: Facebook, Instagram, TikTok, and Google Ads
• Create compelling content, including graphics and short-form videos, in both English and Spanish
• Edit promotional videos for paid ads and organic posts
• Monitor campaign performance, analyze metrics, and optimize accordingly
• Respond to social media inquiries and assist in converting leads to appointments
• Ensure consistent brand messaging and visual identity
• Stay updated on digital marketing trends and platform updates
• Collaborate with Gary and the Inside Out team for strategy alignment

Ideal Candidate

• 2+ years of experience in social media marketing or digital content creation
• Proficient in tools like Canva, Adobe Premiere/CapCut, Meta Business Suite, and Google Ads
• Bilingual: Fluent in English and Spanish (spoken and written)
• Strong video editing and storytelling skills for short-form content
• Solid understanding of social media algorithms, SEO basics, and paid ad strategies
• Detail-oriented, self-motivated, and creative thinker
• Experience engaging with followers and managing online communities
• Excellent time management and ability to work independently