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Product Marketing Manager
Job summary
A fintech company in Indonesia is seeking a Product Marketing Manager to drive and execute their outbound marketing strategy. The role involves owning the product’s go-to-market strategy, interpreting market research, and ensuring effective communication of product messaging. The ideal candidate has at least 4 years of experience in product marketing, particularly in the payment or fintech industry, and possesses excellent communication skills in both Bahasa and English.
Qualifications
- 4+ years of significant product marketing and development experience.
- Deep understanding of market trends and product lifecycles.
- Experience in payment or fintech industry.
Responsibilities
- Drive and execute outbound marketing strategy.
- Own the product's go-to-market strategy.
- Oversee customer response and feedback.
Skills
WeareseekingaProductMarketingManagertodriveandexecuteouroutboundmarketingstrategy.
Productmarketingmanagersmayinterpretmarketresearchandapplyrelevantfindingstothediscoveryanddevelopmentprocess.
Productmarketingmanagerswillowntheproduct’sgo-to-marketstrategy.They’llensurethatallmessagingregardingtheproductisaccurateandpresentedinawaythatpotentialcustomerswillcareabout.
Willoverseecustomerresponse,reactingasnecessarytoanyfeedback.
Bringingawarenesstotheproductthroughcontentsuchassocialmedia,copywriting,andcampaignprograms
Provenasignificantproductmarketinganddevelopmentexperience,atleast4+yearsofworkingexperience
Deepunderstandingofmarkettrendsandproductlifecycles
Firmgraspofwaystodevelopstrategicproductmarketingcampaigns
Provenasolidworkingexperienceinpaymentorfintechindustry,andUnderstandingofMarket&CustomerRequirements,
ExpertinNewProductIntroductions,productpositioning,productmarketfit,PricingandMarketingincludingDigitalMarketing
PositivebehaviorwithSolutionOrientedProblemSolving,TeamSkills&Influencing
ExcellentcommunicationandpresentationskillsbothinBahasaandEnglish
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.