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A fintech company in Indonesia is seeking a Product Marketing Manager to drive and execute their outbound marketing strategy. The role involves owning the product’s go-to-market strategy, interpreting market research, and ensuring effective communication of product messaging. The ideal candidate has at least 4 years of experience in product marketing, particularly in the payment or fintech industry, and possesses excellent communication skills in both Bahasa and English.
WeareseekingaProductMarketingManagertodriveandexecuteouroutboundmarketingstrategy.
Productmarketingmanagersmayinterpretmarketresearchandapplyrelevantfindingstothediscoveryanddevelopmentprocess.
Productmarketingmanagerswillowntheproduct’sgo-to-marketstrategy.They’llensurethatallmessagingregardingtheproductisaccurateandpresentedinawaythatpotentialcustomerswillcareabout.
Willoverseecustomerresponse,reactingasnecessarytoanyfeedback.
Bringingawarenesstotheproductthroughcontentsuchassocialmedia,copywriting,andcampaignprograms
Provenasignificantproductmarketinganddevelopmentexperience,atleast4+yearsofworkingexperience
Deepunderstandingofmarkettrendsandproductlifecycles
Firmgraspofwaystodevelopstrategicproductmarketingcampaigns
Provenasolidworkingexperienceinpaymentorfintechindustry,andUnderstandingofMarket&CustomerRequirements,
ExpertinNewProductIntroductions,productpositioning,productmarketfit,PricingandMarketingincludingDigitalMarketing
PositivebehaviorwithSolutionOrientedProblemSolving,TeamSkills&Influencing
ExcellentcommunicationandpresentationskillsbothinBahasaandEnglish