Head Of Marketing à United States

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Better Placed Ltd - A Sunday Times Top 10 Employer!

Chester, United Kingdom

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05.05.2025

19.06.2025

Senior Social Media Manager

Global Consumer Brand

Chester

The Brand

• Iconic brand name, developed over the past 20+ years. Multi-Million turnover.
• Uniquely themselves. They have stayed true to their core brand identity to stand the test of time and become market leaders.
• Growth is a key focus, including expanding their product and service offerings, further international growth, and new brand acquisitions.
• Excellent reputation for quality and exceptional customer experience, with customers at the centre of everything they do and deliver.
• Fantastic reputation among employees, known for their positive culture.
• Head office in Chester
• Employee benefits include discounts, rewards, incentives, pension, product discounts, L&D budget, 25 days holiday plus 8 bank holidays.

The role involves defining the brand's social media strategy to enhance customer engagement, community building, and creating viral moments that keep the brand top of mind. The position offers plenty of autonomy and encourages innovation within a risk-taking culture.

Job Responsibilities:

• Manage and develop the brand's organic social media strategy to increase followers and engagement, with a hands-on approach and strategic vision.
• Oversee planning, production, and delivery across multiple brands.
• Manage influencer marketing, content, and creative plans.
• Manage creative content across platforms including Instagram, Meta, X, TikTok, Facebook, Pinterest, and YouTube. Prior experience with these channels is essential.
• Collaborate with the Content Marketing team to ensure creative consistency.
• Plan the social media content schedule as part of the overall content strategy.
• Work cross-functionally to support brand and PR teams, contributing to brand strategy and content creation.