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puestos de Campaign Manager en Gran Bretaña

Demand Generation Marketing Manager

Commify

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GBP 40.000 - 42.000
Hace 20 días
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Demand Generation Marketing Manager
Commify
Nottingham
Presencial
GBP 40.000 - 42.000
Jornada completa
Hace 20 días

Descripción de la vacante

A leading CPaaS provider in the UK seeks a Demand Generation Manager to enhance customer acquisition through inbound marketing strategies. Ideal candidates will have 5+ years of digital marketing experience, proficiency in marketing tools, and a talent for data-driven decision making. This role offers flexible hybrid working, a competitive salary between £40,000 - £42,000, and a range of employee benefits aimed at supporting wellbeing and professional growth.

Servicios

28 days paid annual leave
Mental Health Support
Flexible working
Unlimited learning opportunities
Birthday off

Formación

  • 5+ years of digital marketing experience with inbound channels.
  • Experience with marketing automation tools.
  • Strong analytical skills with data-driven decision making.

Responsabilidades

  • Develop and manage inbound content strategies.
  • Optimize digital advertising campaigns (PPC, social).
  • Execute SEO strategies and perform keyword research.
  • Improve website conversion rates through A/B testing.
  • Design email nurturing campaigns using Marketo.
  • Report on inbound marketing performance using analytics tools.
  • Maintain CRM and marketing operations for lead flow.

Conocimientos

Digital marketing experience
Content and copywriting
Data analysis and optimisation
Communication skills
Project management

Herramientas

Marketo
Salesforce
Descripción del empleo
Overview

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

At Commify, we're not just a company, we're a globally connected team of innovators who love what we do. As a CPaaS leader with 25 years of groundbreaking experience, we're the force behind over 5 billion customer interactions each year, enabling businesses worldwide to connect via advanced channels like SMS, RCS, and complex mobile journeys.

Our culture is our core strength. Operating across the UK, EMEA, the USA, and Australia, we've fostered a truly diverse and connected environment, earning a consistent 4 out of 5 culture score in our employee engagement surveys. You'll join a vibrant team where your diverse experience makes a daily global impact.

We need talented people to grow a global company where everyone feels proud to belong, have a purpose and do their best to directly shape the digital future.

Role

About The Role:

We're on the lookout for a super-talented Demand Generation Manager who is passionate about inbound marketing and data-driven execution. You will be responsible for strategies that drive both net-new customer acquisition and pipeline expansion within our existing mid-market account base through highly targeted digital channels.

This is a key strategic and hands-on role in a dynamic team, dedicated to delivering brand growth and predictable demand generation within the UK & Ireland mid-market. This is an outstanding opportunity for an ambitious, digitally-savvy professional to take full ownership of core inbound marketing channels and lead a high-impact area of our business.

We are looking for an entrepreneurial digital marketer with a detail-oriented approach to converting visitors into leads. You'll be instrumental in developing high-value digital content and optimising our presence across all inbound channels, including SEO, PPC, and marketing automation, to attract, engage, nurture, and ultimately convert mid-market prospects and existing customers.

Key Responsibilities
  • Inbound Content Strategy & Creation: Own the full lifecycle of our inbound content (e.g., e-books, case studies, videos, webinars) to ensure it drives demand for our core mid-market ICPs. Working with our Content Team and the Marketing Executive, you will guide the ideation, creation, editing, and optimisation of content.
  • Digital Advertising (PPC & Paid Social): Management and optimisation of digital advertising campaigns (Google Ads, Bing, and LinkedIn). Ensure campaigns are highly targeted toward the mid-market ICP, track lead quality, and rigorously manage budgets to achieve a positive ROI.
  • Search Engine Optimisation (SEO) & Organic Growth: Own the day-to-day execution of our SEO strategy. Conduct keyword research, implement on-page and technical SEO improvements, and regularly audit content performance to maximise organic traffic and lead capture.
  • Conversion Rate Optimisation (CRO) & Web Management: Work to improve our website's performance. Focus on CRO by A/B testing landing pages, CTAs, lead forms and sales and marketing processes to maximise the conversion of traffic into qualified leads and customers.
  • Marketing Automation & Email Nurturing: Assist in the design and deployment of sophisticated email marketing and lead nurturing campaigns (using our marketing automation platform Marketo). Focus on segmenting our database and building personalised workflows that guide prospects through the funnel and drive sales (new and existing business).
  • Performance Reporting & Digital Analytics: Own the weekly and monthly reporting on core inbound OKRs (traffic, engagement, leads, conversion rates, customers, etc.). Use platforms like Google Analytics, PowerBI and our CRM/Martech to analyse digital performance, articulate key insights, and recommend data-backed optimisations to the demand generation strategy.
  • CRM & Marketing Operations: Maintain data hygiene and operational efficiency within our CRM and Marketing Automation Platform to ensure seamless lead flow and accurate reporting for the Head of Marketing and Sales team.
What You'll Bring
  • 5+ years of digital marketing experience and demonstrable understanding of inbound channels
  • Content and copywriting experience
  • Practical experience or strong familiarity with Marketing Automation Tools (preferably Marketo) and CRM (Salesforce)
  • A natural ability to use data (e.g., conversion rates, cost-per-lead) to measure performance, diagnose issues, and continuously optimise campaigns for better results
  • Excellent communication skills with the ability to work collaboratively with sales
  • A self-starter with a high level of organisation, capable of managing multiple projects simultaneously and delivering high-quality work in a fast-paced environment
What We Offer

(Offering may vary by location, but we do guarantee competitive employee benefits)

  • Salary range of £40,000 - £42,000 per annum depending on experience
  • Flexible hybrid working
  • 27 days paid annual leave
  • Enhance family leave
  • Enjoy your Birthday off - because it's your day!
  • Mental Health Support through our Wellbeing partner, Calm
  • Wellbeing leave and a Mental Health First Aider program
  • Giving back days to help support causes close to your heart
  • Unlimited professional & personal learning
  • Total Rewards, including retirement planning, healthcare and life assurance
  • And did we mention our epic team socials? We know how to celebrate in style!
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* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.

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