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Digital Marketing Specialist jobs in United Arab Emirates
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Management Solutions International MSI
Ajman
On-site
AED 60,000 - 120,000
Full time
30+ days ago
Job summary
A leading marketing agency is seeking a Marketing Manager to develop and implement integrated marketing strategies. You will oversee branding, digital marketing, and campaign management while leading a team. A Bachelor's degree in Marketing and 3-6 years of relevant experience is required. Strong project management skills and proficiency in marketing tools are essential. This full-time role is located in Ajman, UAE.
Qualifications
- 3-6 years of experience in marketing, preferably in luxury retail or fashion.
- Proven track record in managing successful marketing campaigns.
- Strong understanding of digital marketing tools and CRM systems.
Responsibilities
- Develop and implement integrated marketing plans.
- Manage the marketing budget and ensure ROI on campaigns.
- Plan and execute 360° marketing campaigns for product launches.
Skills
Strategic thinking
Excellent communication
Project management
Marketing platforms proficiency
Ability to manage multiple projects
Education
Bachelor's degree in Marketing or related field
Master's degree in related field
Tools
Google Ads
Meta Business Suite
Mailchimp
Job description
Responsibilities
- Marketing Strategy & Planning: Develop and implement integrated marketing plans aligned with Louzan Group’s overall business objectives; Conduct market research and competitor analysis to identify trends and growth opportunities; Manage the annual marketing calendar including campaigns, product launches and promotional activities.
- Brand Management: Ensure consistent brand messaging and visual identity across all channels; Manage the brand positioning of Louzan and its sub-brands in the market; Collaborate with designers and external agencies to create compelling brand content.
- Digital Marketing: Oversee the company’s digital presence including website, SEO, social media, email marketing and paid advertising; Analyse digital performance and optimize campaigns based on KPIs (traffic, engagement, conversions); Coordinate influencer marketing, content creation and community management.
- Campaign Management: Plan and execute 360° marketing campaigns for product launches, sales events and seasonal promotions; Monitor the effectiveness of marketing initiatives and report on campaign performance.
- Retail & Visual Support: Work closely with the retail operations team to support in-store promotions and events; Ensure consistency in in-store branding, visual merchandising and marketing collateral.
- Events & PR: Plan and manage corporate events, exhibitions, product launches and collaborations; Build and maintain relationships with media outlets, influencers and PR agencies to enhance brand visibility.
- Budget & Team Management: Manage the marketing budget efficiently and ensure ROI on all campaigns; Lead and mentor the marketing team to deliver high-quality outputs and meet deadlines.
Qualifications & Experience
- Bachelor’s degree in Marketing, Business Administration or a related field (Master’s preferred).
- 3-6 years of experience in marketing, preferably within luxury retail, fashion, perfume, leather goods & hospitality industry.
- Proven track record in managing successful marketing campaigns and brand development.
- Strong understanding of digital marketing tools, analytics platforms and CRM systems.
Skills
- Strategic thinking with a creative mindset
- Excellent communication and presentation skills
- Strong project management and organizational skills
- Proficient in marketing platforms (Google Ads, Meta Business Suite, Mailchimp, etc.)
- Ability to work under pressure and manage multiple projects simultaneously
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.