Head of Marketing

InZone Corporate Services Provider; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading company in Dubai is seeking a strategic and results-driven Head of Marketing. This role involves leading the marketing team, developing comprehensive marketing strategies, executing multi-channel campaigns, and enhancing brand presence. Ideal candidates will have extensive marketing experience and demonstrated leadership skills, aiming to drive growth through innovative initiatives.

Benefits

Competitive salary

Employee-centric environment

Work-life balance

Yearly performance-based appraisal

Qualifications

• 8+ years of marketing experience with at least 3-5 years in leadership.
• Strong understanding of B2B and B2C marketing.
• Fluency in English.

Responsibilities

• Develop and execute the overall marketing strategy.
• Lead and grow a high-performing marketing team.
• Oversee multi-channel marketing campaigns.

Skills

Leadership

Data-driven mindset

Communication

Project Management

Analytical Skills

Education

Bachelor's or Master's degree in Marketing or Business Administration

Tools

Google Analytics

CRM

SEO/SEM

Job description

We are seeking a strategic and results-driven Head of Marketing to lead our marketing team and drive the company's growth through innovative and data-driven marketing initiatives. This leadership role is responsible for developing and executing the overall marketing strategy, enhancing brand presence, generating leads, and supporting customer retention across all channels.

Key Responsibilities:

1. Develop and execute the overall marketing strategy aligned with company goals and vision.
2. Lead, mentor, and grow a high-performing marketing team.
3. Oversee the planning and execution of multi-channel marketing campaigns (digital, content, email, events, social media, etc.).
4. Manage brand positioning, messaging, and ensure consistency across all platforms.
5. Collaborate with sales, product, and other departments to align marketing strategies with business objectives.
6. Analyze market trends, customer insights, and the competitive landscape to identify opportunities.
7. Own and optimize the marketing budget for maximum ROI.
8. Track and report on key performance metrics to measure campaign effectiveness and overall marketing performance.
9. Build relationships with media partners and industry influencers to enhance brand visibility.
10. Drive PR communications and thought leadership initiatives.

Requirements:

1. Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
2. Proven experience (typically 8+ years) in marketing roles with at least 3-5 years in a leadership position.
3. Strong understanding of both B2B and B2C marketing (as applicable).
4. Hands-on experience with digital marketing analytics tools (Google Analytics, CRM, SEO/SEM, etc.).
5. Excellent leadership, communication, and project management skills.
6. Data-driven mindset with strong analytical and problem-solving abilities.
7. Ability to thrive in a fast-paced, dynamic environment.

Benefits:

1. Competitive salary.
2. Employee-centric environment.
3. Work-life balance.
4. Yearly performance-based appraisal.

Note: The additional minimum experience and skills listed (minimum 3 years as an Accountant or similar role, ERP accounting software, fluent English, etc.) appear unrelated to the Head of Marketing position and seem to be part of a different role. These should be removed for clarity and focus on the marketing role.