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High-Impact Online Sales Lead — B2C E‑commerce
Job summary
A digital marketing firm in Cape Town seeks an experienced Online Sales Manager to drive sales conversions and lead initiatives in B2C markets. Your role will focus on managing e-commerce aspects, optimizing the marketing budget, and working closely with marketing teams to boost return on investments. You should have a strong background in online commerce and relevant experience in data analytics, performance marketing, and customer engagement. This position demands strong analytical and communication skills along with a proactive approach to problem-solving.
Qualifications
- 3-5 years of relevant experience in managing online e-commerce.
- At least 2 years of experience in social commerce and progressive performance marketing.
- Proven track record of B2C dot com sales.
Responsibilities
- Define target audience and design CRM programs.
- Manage direct-to-consumer ecommerce promotions across various channels.
- Facilitate the Data Analytics team for metrics and analysis.
Skills
Education
Tools
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.