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Social Media Content Creator
Job summary
A leading real estate company in Singapore is seeking a creative storyteller to produce engaging social media content. This role involves conceptualising, shooting, and editing short-form videos, alongside developing content strategies that align with brand campaigns. Candidates should have a degree in Media Studies or related fields, with 2-3 years of experience in photography and videography. The position offers a conducive work environment and growth opportunities, with up to 21 annual leave days and work-from-home options.
Benefits
Qualifications
- 2–3 years’ hands-on experience in photography and videography.
- Proficient in creating engaging short-form content for social media platforms.
- Bilingual in English and Chinese to support bilingual content creation.
Responsibilities
- Conceptualise, shoot, and edit short-form videos and posts for social media.
- Develop and manage a consistent content calendar across social platforms.
- Track and analyse content performance metrics to refine strategy.
Skills
Education
Tools
We’re looking for a creative and trend‑savvy storyteller to produce engaging social media content for PropNex. You’ll conceptualise, shoot, and edit short‑form videos and posts that connect with audiences, especially on TikTok and Instagram.
- Develop and manage a consistent content calendar across social platforms.
- Produce engaging short‑form videos, posts, and graphics that align with PropNex’s brand and campaigns.
- Translate marketing objectives into impactful storytelling that drives reach, engagement, and follower growth.
- Stay ahead of social media trends, sounds, and viral formats.
- Monitor conversations, reply to comments and DMs, and build authentic community engagement.
- Tap into cultural moments and trending real estate topics to create timely, relevant content.
- Track and analyse content performance metrics to refine strategy.
- Identify content gaps, benchmark against competitors, and apply learnings to improve results.
- Work with marketing, video, and design teams to ensure cohesive brand storytelling.
- Contribute fresh ideas during brainstorming sessions.
- Maintain consistency with PropNex’s brand tone and platform guidelines.
- Diploma or Bachelor's degree in Media Studies, Communications, Marketing, or related field (preferred).
- 2–3 years’ hands‑on experience in photography and videography.
- Strong creativity and storytelling skills with proficiency in video editing (Final Cut Pro, Adobe Premiere, etc.).
- Good understanding of TikTok, Instagram, and Facebook trends and best practices.
- Excellent written and verbal communication; able to craft engaging captions or scripts.
- Comfortable both in front of and behind the camera.
- Analytical, proactive, and able to manage multiple projects in a fast‑paced environment.
- Bilingual in English and Chinese to support bilingual content creation.
- Passionate about social media, storytelling, and digital content (active presence a plus).
- Conducive Work Environment.
- Opportunities for Growth and Progression.
- Annual Leave up to 21 days.
- Additional 3 days Festive Leave.
- Work From Home Leave - 24 days (if applicable, based on the job nature).
- Birthday Leave and Voucher.
- Medical and Insurance Benefit.
- Dress Code: Smart Casual.
- Working Location: Toa Payoh, (HDB Hub near Toa Payoh MRT Station).
- 5‑day work week, Mondays to Fridays: 9.00am to 6.00pm.
Interested candidates are invited to submit a comprehensive resume, a link to their portfolio, current and expected salary, and date of availability to hr@propnex.com.
We regret that only shortlisted applicants will be notified.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.