Strategic Planning Manager

2X; Kuala Lumpur; On-site; MYR 80,000 - 120,000; Full time

Job summary

A growing technology marketing firm in Kuala Lumpur seeks an experienced marketing strategist. The successful candidate will take ownership of client strategies and oversee global campaigns, utilizing strong analytical and communication skills. A bachelor's degree in a relevant field and over 5 years of marketing experience in the technology sector are required. The role offers a dynamic work culture with opportunities for training and mentorship.

Benefits

Fun and flexible working culture

Training and mentorship

Learning experience and growth opportunity

Qualifications

• 5+ years proven track record in marketing within the technology sector.
• Ability to develop new methods and ideas.
• Experience in GTM strategy development and strategic planning.

Responsibilities

• Take ownership of selected clients and develop their marketing strategies.
• Plan and oversee marketing campaigns for global clients.
• Track, measure, analyse and report on effectiveness of demand creation campaigns.

Skills

Analytical skills

Communication skills

Project management

Innovative thinking

Customer-centric mindset

Education

Bachelor’s degree in Business Marketing, Engineering, Computer Science, Mathematics or related field

Tools

CRM

CMS

Marketing automation

Job description

Why work with us?

We are a world-class, diverse team of marketing strategists, developers, analysts, designers, and writers who work together to get things done the smart way.

We value personal and professional growth; thus, we only hire people who are passionate in what they do. We support their growth by creating a work environment that encourages collaboration, and mutual respect. We work with integrity, have a lot of FUN, and we are staunch believers in work-life-balance. Our collaborative nature enables us to quickly share the best practices among our teams and recommend new ideas to our clients that are ready to implement.

And we’re all about that growth. Our revenue, employees, and client base are expanding rapidly – doubling every 4-6 months. Our clients are industry leaders and multimillion-dollar companies who have trusted 2X to deliver tens of millions in pipeline and thousands of qualified leads.

Best of all, we’re just getting started.

Challenges You’ll Tackle (Accountabilities & Responsibilities)

• Take ownership of selected clients and develop their marketing strategies.
• Plan and oversee marketing campaigns for global clients.
• Performance management and analytics: Continually track, measure, analyse and report on effectiveness of demand creation campaigns and impact on pipeline for multiple stakeholders, making recommendations for future programs and investments, reporting on results vs targets; optimising plans through test, and adopting new or best practice approaches.
• Ensures proper result monitoring of all campaigns/projects managed. Measure and report performance of marketing campaigns and assesses against goals (ROI and KPIs).

You should have (Requirements)

• Bachelor’s degree in Business Marketing, Engineering, Computer Science, Mathematics or related field.
• 5+ years proven track record in marketing within the technology sector including GTM strategy development and strategic planning, brand, product value proposition and messaging, content development, activity/campaign design, direct & digital marketing, social media.
• Superior communication (verbal, written, presentation) and analytical skills demonstrating strong financial management acumen
• Ability to develop new methods and big ideas, strong innovative and creative thinking ability.
• Strong process and effective project management skills driving execution cross-functionally with competing deadlines and priorities. Ability to work strategically and tactically.
• Highly results-driven, customer-centric, collaborative.
• Strong reporting cadence with attention to pipeline numbers and optimisation of funnel metrics
• Experience across the core martech capabilities, CRM, CMS, marketing automation
• Strong communication skills: Impeccable written and oral communication credentials, and ability to translate data into information and storytelling that influences stakeholders and business strategy.

What We Offer

• Fun and flexible working culture.
• Training and mentorship.
• Learning experience and growth opportunity.