Social Media Ad Manager

Next Energy Sdn. Bhd.; Selangor; On-site; MYR 50,000 - 70,000; Full time

Job summary

A leading sustainable energy solutions provider in Malaysia is seeking a Social Media Ad Manager to manage and optimize paid campaigns across platforms like Facebook, Instagram, and LinkedIn. The ideal candidate will have over two years of experience in social media advertising, strong analytical skills, and the ability to create engaging ad content. This role offers competitive remuneration and a supportive work environment that fosters professional growth and collaboration.

Benefits

Competitive remuneration

Comprehensive benefits

Opportunities for professional growth

Qualifications

• 2+ years of experience managing paid social media campaigns.
• Strong understanding of ad performance metrics.
• Excellent written and verbal communication skills.

Responsibilities

• Oversee planning, execution, and optimization of paid social media campaigns.
• Monitor campaign performance using analytics tools and generate reports.
• Manage ad budgets to ensure cost efficiency and optimal results.

Skills

Social Media Campaign Management

Data Analysis

Creative Copywriting

Audience Targeting

Education

Diploma or Bachelor’s Degree in Marketing, Advertising, or Communications

Tools

Facebook Ads Manager

Google Ads

LinkedIn Campaign Manager

Google Analytics

Job description

About the role

The Social Media Ad Manager will oversee the planning, execution, and optimization of paid campaigns across platforms like Facebook, Instagram, TikTok, and LinkedIn. You will analyse performance data, refine targeting, and develop strategies that enhance brand visibility, engagement, and conversions. This role requires a strong understanding of ad performance metrics, audience behaviour, and creative testing to deliver impactful results.

Key Responsibilities

Develop, manage, and optimize paid social media campaigns across platforms such as Facebook, Instagram, LinkedIn, TikTok, and X (Twitter).

Define and implement advertising strategies aligned with business goals and target audience.

Conduct audience research and segmentation to improve ad performance and ROI.

Create and manage ad creatives, copy, and landing pages in collaboration with the marketing and design teams.

Monitor campaign performance using analytics tools and provide detailed performance reports.

Adjust campaigns based on performance metrics, A/B testing, and budget utilization.

Stay up to date with the latest trends, tools, and best practices in social media advertising.

Manage ad budgets and ensure cost efficiency and optimal results.

Collaborate with content and marketing teams to align paid and organic social media efforts.

Requirements

Diploma or Bachelor’s Degree in Marketing, Advertising, Communications, or a related field.

Proven experience (2+ years) managing paid social media campaigns.

Strong understanding of Facebook Ads Manager, LinkedIn Campaign Manager, Google Ads, and other social media ad platforms.

Analytical mindset with the ability to interpret data and generate actionable insights.

Excellent written and verbal communication skills.

Creative thinking and strong attention to detail.

Ability to manage multiple campaigns and meet tight deadlines.

Preferred Skills

Experience with retargeting campaigns and conversion tracking.

Familiarity with Google Analytics, Meta Pixel, or UTM tracking.

Basic graphic design or video editing skills.

Experience with e-commerce or lead generationcampaigns.

What we offer

At Next Energy Sdn. Bhd., we are committed to providing a supportive and rewarding work environment for our employees. We offer competitive remuneration, comprehensive benefits, and opportunities for professional growth and development. Our team-oriented culture encourages collaboration, and innovation, ensuring that our employees can thrive and succeed.

About us

Next Energy Sdn. Bhd. is a leading provider of sustainable energy solutions in Malaysia. We are dedicated to helping our clients reduce their carbon footprint and achieve their energy efficiency goals. With a strong focus on innovation and customer service, we are committed to driving the transition towards a greener and more environmentally responsible future.

If you're excited about this opportunity and believe you have the skills and experience to succeed in this role, we encourage you to apply now.