Senior Trade Marketing Manager [FMCG]

Michael Page; Selangor; On-site; MYR 150,000 - 200,000; Full time

Job summary

A recognized FMCG organization in Malaysia is seeking a Trade Marketing Manager to lead the development and implementation of impactful marketing strategies. The role involves collaborating with sales teams, mentoring a small team, and analyzing market trends to enhance brand visibility. Candidates should possess a degree in marketing or business and have proven expertise in trade marketing. This opportunity offers a competitive salary and potential for career growth within a leading organization in the FMCG industry.

Benefits

Competitive annual salary

Career growth potential

Opportunity to work within a leading organization

Qualifications

• Proven expertise in trade marketing within the FMCG industry.
• Strong analytical and problem-solving skills essential.
• Experience in managing budgets and delivering marketing campaigns.

Responsibilities

• Develop and implement trade marketing strategies to support sales growth.
• Collaborate with the sales team to create effective promotional plans.
• Lead and mentor a team of 2 in a results-oriented environment.

Skills

Trade marketing expertise

Analytical skills

Communication skills

Negotiation abilities

People management skills

Education

Degree in marketing, business administration, or a related field

Job description

About the Employer

The employer is a well‑established large organization within the FMCG industry, recognized for its innovative products and market presence. They are committed to fostering a culture of excellence and delivering high‑quality products to their customers.

Job Responsibilities

Lead impactful strategies that shape brand visibility.

• Develop and implement trade marketing strategies to support sales growth and brand objectives.
• Collaborate with the sales team to create effective promotional plans and campaigns.
• Lead and mentor a team of 2, fostering a results‑oriented mindset and cross‑functional collaboration.
• Analyze market trends and competitor activities to identify opportunities and challenges.
• Manage trade marketing budgets and ensure optimal allocation of resources.
• Build strong relationships with key retailers and distributors.
• Monitor and evaluate the performance of trade marketing activities to ensure effectiveness.
• Provide insights and recommendations to improve market share and customer engagement.
• Manage and mentor a trade marketing team of 2 direct reports.

Qualifications

• A degree in marketing, business administration, or a related field.
• Proven expertise in trade marketing within the FMCG industry.
• Strong analytical and problem‑solving skills.
• Excellent communication and negotiation abilities.
• A results‑oriented mindset with the ability to work collaboratively across teams (people management skills is preferred).
• Experience in managing budgets and delivering marketing campaigns.
• Leadership skills to guide and motivate a team effectively.

Benefits

• Competitive annual salary.
• Opportunity to work within a leading organization in the FMCG industry.
• Permanent position with career growth potential.