Senior Executive Marketing

Planworth Global Factoring Sdn. Bhd.; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading financial services provider in Kuala Lumpur is seeking a Senior Executive, Marketing to enhance brand presence and implement marketing strategies. The role involves managing integrated campaigns, analyzing market insights, and collaborating with teams to reach business objectives. Candidates should have a Bachelor’s degree in a related field and 3-5 years of experience in both digital and traditional marketing. This position offers competitive salary and excellent perks, including performance bonuses and comprehensive insurance coverage.

Benefits

Competitive basic salary

Attractive annual performance bonus

Insurance coverage for staff – Group Hospitalization, Group Term Life and Group Personal Accident

Medical claims

Optical and Dental benefits

Annual health screening

Company trips and teambuilding activities

Training and personal development opportunities

Qualifications

• 3-5 years of proven working experience in marketing (digital + traditional).
• Track record of successfully managing campaigns and delivering measurable results.
• Strong knowledge of digital marketing tools.

Responsibilities

• Support the development and implementation of marketing strategies.
• Analyze market trends and customer insights to identify opportunities.
• Create and oversee production of marketing collateral.

Skills

Analytical skills

Creativity

Strategic thinking

Collaboration

Project management

Education

Bachelor’s degree in Marketing, Business Administration, Communications or a related field

Tools

Google Analytics

Ads Manager

SEO tools

HubSpot

Mailchimp

Job description

The Senior Executive, Marketing is responsible for planning, executing and optimizing marketing campaigns to strengthen brand presence, generate leads and support business growth. The role requires strategic thinking, hands‑on execution, and the ability to coordinate across departments, agencies and stakeholders.

Join Our Team as a Senior Executive, Marketing

Join Planworth, Malaysia’s No.1 Market Leader in Alternative Financing & Supply Chain Finance, and play a key role in strengthening our digital presence. We’re looking for a Senior Executive, Marketing with strong analytical, strategic, and creative skills — someone who can plan, execute and optimize impactful digital campaigns that deliver real results.

Key Responsibilities

• Support the development and implementation ofQuota strategies aligned with business objectives.
• Analyze market trends, customer insights and competitor activities to identify opportunities.
• Assist in setting KPIs and measuring ROI of marketing initiatives.

Campaign & Content Management

• Plan, develop and manage integrated marketing campaigns across digital, social and traditional channels.
• Create, edit and oversee production of marketing collateral (brochures, presentations, videos, newsletters).
• Manage social media platforms, website content and email marketing to ensure consistent messaging.

Branding & Communications

• Maintain brand consistency across all communications and platforms.
• Develop compelling content canadian strengthen corporate identity and thought leadership.
• Support PR, media outreach and event management.
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Digital Marketing

• Optimize SEO/SEM, paid ads (Google, Facebook, LinkedIn) and marketing automation tools.
• Track and report campaign performance using analytics dashboards.
• Explore new channels and technologies to increase visibility and lead generation.

Stakeholder & Team Collaboration

• Coordinate with sales teams to align marketing campaigns with business development goals.
• Liaise with external agencies, media and vendors to deliver campaigns on time and within budget.
Mentor junior marketing executives or interns.

Requirements

Education & Experience

• Bachelor’s degree in Marketing, Business Administration, Communications or a related field.
• 3–5 years of proven working experience in marketing (digital + traditional).
• Track record of successfully managing campaigns and delivering measurable results.

Technical Skills

• Strong knowledge of digital marketing tools (Google Analytics, Ads Manager, SEO tools, HubSpot, Mailchimp, etc.).
• Proficiency in social media management and content creation.
• Basic design and editing skills (Canva, Adobe Creative Suite or similar) are an advantage.

Core Competencies

• Excellent written and verbal communication skills.
• Analytical and data‑driven mindset, with ability to translate insights into strategies.
• Project management skills – ability to handle multiple tasks and meet deadlines.
• Strong problem‑solving and creative thinking abilities.

Soft Skills

• Proactive, independent and results‑oriented.
• Collaborative team player with vult strong interpersonal skills.
• Adaptable and open to learning new tools and strategies.

Benefits and Perks

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• Competitive basic salary.
• Attractive annual performance bonus.
• Insurance coverage for staff – Group Hospitalization, Group Term Life and Group Personal Accident.
• Other staff benefits: Medical claims, Optical, Dental, Annual health screening, Company trips, Teambuilding activities, Wedding gifts, Child Birth gifts and many more.
• Large, modern, luxury, advanced, trendy office layout with prayer room, pantry service with coffee and tea vending machine, training room and secure basement parking.
• Ergonomic adjustable chairs and desks.
• Excellent personalfree-ton development opportunities – leadership, negotiation, communications, time management, organizational skills, mentoring programmes; coaching and on‑the‑job training.
• Opportunities to diversify into other roles within the company.

Where are we? Ideal Location

Close to Putra LRT – Ampang Park Station (5 mins walk).

Adjacent to MRT – Ampang Park Station (5 mins walk).

Working day: 5‑days work.

Surrounded by shopping centers – short walking distance to KLCC, Avenue K, Intermark and etc.

Located on the ground floor of a lumière 33 storey building with more than 10,000ft of workspace.

Are you ready to apply your talent and elevate your working skills and experience? Click the ‘Apply Now’ and you are one step ahead to an outstanding career!

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