MAIN TASKS AND ACCOUNTABILITIES:
1.E-Commerce Management & Strategy
- Oversee online marketplaces (Shopee, TikTok, Lazada, Webstore), ensuring accurate product listings, pricing, promotions, and inventory.
- Analyze sales data, track trends, and recommend strategies to boost performance.
- Improve operational workflows to enhance the online customer experience.
2.Customer Service & Lead Management
- Manage customer support across all digital channels, including e-commerce chats, social media DMs, WebChat, and website leads.
- Ensure timely follow-ups, accurate CRM records, and professional handling of inquiries, complaints, and returns/refunds.
- Monitor reviews and maintain a positive brand reputation.
3.Reporting & Analytics
- Prepare weekly and monthly reports on sales, leads, customer service, and reviews.
- Provide insights to improve operations and sales.
- Maintain accurate CRM and database records.
4.Strategic Initiatives & Partnerships
- Identify growth opportunities and potential online partnerships.
- Collaborate with teams to implement initiatives that drive sales and engagement.
EXPECTATIONS FROM THE ROLE:
- Drive growth and operational efficiency across all online platforms.
- Maintain high standards of online customer service and brand representation.
- Provide timely, accurate, and actionable performance insights.
- Take ownership of e-commerce initiatives and demonstrate accountability.
- Collaborate with cross-functional teams to achieve online business objectives.
KEY COMPETENCIES:
Functional Competencies:
- Online Marketplace Management:Expertise in managing platforms like Shopee, Lazada, TikTok, and Webstore, including listings, pricing, promotions, and inventory.
- Digital Customer Service & Lead Management:Handling online inquiries, complaints, returns, and follow-ups through e‑commerce chats, social media, WebChat, and website leads.
- Sales & Performance Analytics:Monitoring trends, analyzing sales data, and providing actionable insights to drive revenue and efficiency.
- Online Marketing & Promotional Campaign Support:Collaborating on digital marketing initiatives to enhance engagement and sales.
- CRM & Data Management:Maintaining accurate records to support operational decisions and reporting.
Behavioural Competencies:
- Analytical & Strategic Thinking:Ability to identify trends, solve problems, and recommend growth strategies.
- Customer-Centric Mindset:Ensuring exceptional online customer experiences and brand representation.
- Effective Communication & Collaboration:Working seamlessly with cross-functional teams and external partners.
- Proactive & Self-Motivated:Taking initiative, driving projects independently, and owning results.
- Accountability & Detail Orientation:Ensuring accuracy in listings, pricing, promotions, and operational workflows.
QUALIFICATIONS:
- Bachelor’s degree in Business, Marketing, E-Commerce, or a related field.
- 3–5 years of experience managing online marketplaces and digital customer service.
- Preferred:Experience with Lazada, Shopee, or other e-commerce platforms.
- Proficient in CRM systems, online marketplace management, and reporting/analytics tools.