Senior Digital Marketing Lead - Growth & ROAS

Hunters International Sdn Bhd; Petaling Jaya; On-site; MYR 80,000 - 120,000; Full time

Job summary

A leading clothing retailer in Petaling Jaya seeks a Digital Marketing Manager to drive brand awareness and sales through comprehensive digital strategies. The ideal candidate should have over 8 years of experience in digital marketing and expertise with platforms including Google Analytics and Facebook Manager. You will lead the digital marketing team and collaborate with various stakeholders to optimize campaigns and enhance business results.

Qualifications

• At least 8 years of working experience in the digital marketing field.
• Strong proficiency in English (written & verbal).
• Self-driven and able to drive fresh initiatives.

Responsibilities

• Develop the channel strategy for owned and paid channels.
• Lead the digital marketing team across all digital channels.
• Support planning and executing all digital marketing campaigns.

Skills

Google Analytics

Google Ads Manager

Facebook Manager

TikTok Ads

Strong analytical skills

Proficiency in paid advertising

Website content management

Stakeholder management

Education

Bachelor's degree in Marketing or related field

Tools

SEO/SEM tools

Analytics tools

Job description

A leading clothing retailer in Petaling Jaya seeks a Digital Marketing Manager to drive brand awareness and sales through comprehensive digital strategies. The ideal candidate should have over 8 years of experience in digital marketing and expertise with platforms including Google Analytics and Facebook Manager. You will lead the digital marketing team and collaborate with various stakeholders to optimize campaigns and enhance business results.