Remote Senior Product Marketing Manager

Medium; Remote; MYR 160,000 - 241,000; Full time

Job summary

A leading technology firm is seeking a Product Marketing Manager to enhance customer engagement and drive product adoption. This role involves developing in-product campaigns, utilizing product analytics, and supporting go-to-market strategies for product launches. The ideal candidate will merge analytical insights with creative marketing strategies. This position allows for a fully remote working environment, emphasizing collaborative efforts across various teams to foster an impactful and innovative approach to public safety technology.

Benefits

Fully remote work environment

Impact-driven projects

Collaborative cross-departmental efforts

Qualifications

• 5+ years of experience in B2B SaaS product marketing.
• Proven success in driving product adoption through messaging systems.
• Proficiency with product analytics tools and experimentation frameworks.
• Experience in collaborating with cross-functional teams.
• Strong analytical skills with a focus on data-driven decision making.
• Excellent communication skills to synthesize insights into narratives.

Responsibilities

• Develop and execute in-product campaigns to drive awareness and adoption.
• Utilize product analytics to identify engagement opportunities.
• Design compelling messaging that enhances user journeys.
• Create A/B experiments to optimize product activation.
• Support GTM plans for new product launches.
• Collaborate across teams to coordinate launch messaging.
• Analyze and share insights on product engagement metrics.
• Refine best practices for consistency across product lines.

Skills

B2B SaaS product marketing

Messaging systems

Product analytics tools

Data-driven decision making

Communication skills

Job description

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing Manager. This role is pivotal in enhancing customer engagement and driving product adoption through strategic in-product marketing initiatives. Collaborating with various teams, you will design campaigns and user experiences that resonate with users, encouraging them to maximize the value of our solutions. You will also be integral in supporting go-to-market strategies for product launches, ensuring that communication is clear and aligned across all touchpoints. The ideal candidate will excel at merging analytical insights with creative marketing strategies, fostering a deeper connection between the product and its users.

Accountabilities

• Develop and execute in-product campaigns to drive awareness and adoption.
• Utilize product analytics to identify engagement opportunities.
• Design compelling messaging that enhances user journeys.
• Create A/B experiments to optimize product activation.
• Support GTM plans for new product launches.
• Collaborate across teams to coordinate launch messaging.
• Analyze and share insights on product engagement metrics.
• Refine best practices for consistency across product lines.

Requirements

• 5+ years of experience in B2B SaaS product marketing.
• Proven success in driving product adoption through messaging systems.
• Proficiency with product analytics tools and experimentation frameworks.
• Experience in collaborating with cross-functional teams.
• Strong analytical skills with a focus on data-driven decision making.
• Excellent communication skills to synthesize insights into narratives.

Benefits

• Join a mission-driven team focused on public safety technology.
• Make a measurable impact through data-driven marketing.
• Collaborate across departments to foster innovation.
• Experience a fully remote environment that emphasizes collaboration.

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.