Product Marketing Executive (B2B) (Allowance RM900) (690511)

PERSOL; Selangor; On-site; MYR 60,000 - 90,000; Full time

Job summary

A marketing firm in Malaysia is looking for a professional to develop and execute marketing strategies and content. The role involves collaborating with the sales team on B2B campaigns, enhancing brand presence, and driving lead generation. Candidates should have experience in B2B marketing and strong communication skills to liaise effectively with the sales team and marketing HQ. This position is ideal for those with a results-oriented mindset in marketing communications.

Qualifications

• Experience in B2B marketing planning and communications.
• Proven track record in brand awareness and engagement.
• Ability to drive and monitor KPIs effectively.

Responsibilities

• Develop and execute marketing strategies and content.
• Collaborate with sales for B2B campaign activities.
• Track and report KPIs to measure campaign success.

Skills

B2B marketing planning

Marketing communications

Digital marketing

KPI/ROI monitoring

Strategic thinking

Strong communication skills

Job description

Develop and execute marketing strategies and content development

Collaborate with the sales team to plan and coordinate B2B campaign activities

Enhance brand presence and drive lead generation and sales conversion

Track and report KPIs/ROI to measure campaign effectiveness

Execute marketing communications and digital marketing activities

Ensure smooth operations, including inventory and order management

Liaise with the marketing team at Japan HQ

Assist in marketing planning for other product categories

Job Requirements:

Experience in B2B marketing planning, marketing communications, and digital marketing

Proven track record in enhancing brand awareness and engagement through B2B campaigns

Strategic thinker with a results-oriented mindset for B2B marketing

Ability to drive and monitor KPIs/ROI

Strong communication skills to collaborate effectively with sales teams and Japan HQ

Experience working in industries related to hardware, such as white goods, printers, IT equipment, or cellphones.