PR Assistant Manager (FMCG)

Michael Page; Taiping; On-site; MYR 20,000 - 100,000; Full time

Job summary

A leading FMCG organization in Taiping is seeking a PR Assistant Manager to enhance brand visibility through effective PR strategies. The role involves managing media relations, organizing events, and analyzing campaign performance. Candidates should possess a degree in Communications or a related field, along with proven skills in strategic thinking and relationship building. The position offers growth opportunities in a collaborative environment.

Benefits

Exposure to diverse projects

Potential for career growth

Qualifications

• Proven ability to manage media relations and organize impactful events.
• Capability to think strategically and handle crisis communication effectively.
• Proficiency in analyzing campaign performance and reporting insights.
• Strong relationship-building skills with stakeholders and partners.

Responsibilities

• Develop and implement effective public relations strategies.
• Organise and oversee events, campaigns, and sponsorships.
• Monitor public perception and manage crisis communication.
• Collaborate with internal teams for consistent messaging.
• Analyze PR campaign performance and provide actionable insights.

Skills

Media relations management

Event organization

Strategic thinking

Crisis communication

Analytical skills

Relationship building

Education

Degree in Communications, Public Relations, or Marketing

Job description

About Our Client

The hiring company is a well-established organisation within the FMCG industry, recognised for its innovative products and strong market presence. As a long-lasting brand, they are committed to maintaining high standards and driving impactful marketing strategies.

Job Description

As a PR Assistant Manager, you will be developing and implementing effective public relations strategies to enhance brand visibility. Also managing media relations, including drafting press releases and coordinating with journalists. Besides, you will also:

• Organise and oversee events, campaigns, and sponsorships to promote the brand.
• Monitor public perception and manage crisis communication effectively when necessary.
• Collaborate with internal teams to ensure consistent messaging across all platforms.
• Analyse PR campaign performance and provide actionable insights for improvement.
• Build and maintain strong relationships with key stakeholders and partners.
• Stay updated on industry trends and adapt strategies accordingly.

The Successful Applicant

A successful applicant should have a degree in Communications, Public Relations, Marketing, or a strong understanding of public relations strategies and practices in the FMCG industry.

• Proven ability to manage media relations and organise impactful events.
• Capability to think strategically and handle crisis communication effectively.
• Proficiency in analysing campaign performance and reporting insights.
• Strong relationship-building skills with stakeholders and partners.

Whatfs on Offer

The job offers opportunities to work with a leading FMCG organisation in a collaborative and professional work environment.

• Exposure to diverse projects and campaigns within the industry.
• Potential for career growth and skill enhancement.

If you are passionate about public relations and ready to make an impact in the FMCG industry, we encourage you to apply for this exciting opportunity in Taiping.