Marketing Operations Strategist — Growth Campaigns

Season Confectionary And Bakery; Johor Bahru; On-site; MYR 48,000 - 60,000; Full time

Job summary

A leading pastry and bakery company in Johor Bahru is seeking a Marketing Executive to drive marketing operations and strategies. The role involves planning and executing marketing campaigns, ensuring brand alignment, and managing customer engagement programs. Ideal candidates will have a degree in Marketing or Business and 3-5 years' experience in the F&B or retail sectors. Successful execution of marketing initiatives is critical for sales growth and brand presence.

Qualifications

• 3-5 years of experience in marketing operations, preferably in F&B or retail.
• Strong planning, analytical, and project management skills.
• Experience managing CRM programs and performance tracking.

Responsibilities

• Plan and execute marketing campaigns to achieve sales objectives.
• Research market trends and consumer insights to identify opportunities.
• Monitor CRM initiatives to enhance customer engagement.

Skills

Planning

Analysis

Project management

Communication

Creativity

Education

Diploma/Degree in Marketing, Business, Communications or related field

Job description

A leading pastry and bakery company in Johor Bahru is seeking a Marketing Executive to drive marketing operations and strategies. The role involves planning and executing marketing campaigns, ensuring brand alignment, and managing customer engagement programs. Ideal candidates will have a degree in Marketing or Business and 3-5 years' experience in the F&B or retail sectors. Successful execution of marketing initiatives is critical for sales growth and brand presence.