Marketing Manager

AsiaPay; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

A financial technology company in Kuala Lumpur is seeking a skilled Marketing Manager to formulate marketing strategies and lead campaigns aimed at business growth. The ideal candidate will have 4 to 6 years of experience in the digital payment or fintech industry, with excellent project management, communication, and analytical skills. Proficiency in English and Mandarin is essential. This role involves managing marketing materials and budgets while conducting market research to stay ahead of trends.

Qualifications

• Must have at least 4 to 6 years of experience in digital payment, banking, fintech, or IT industry.
• Experience in online media planning & buying is an advantage.
• Excellent command of spoken and written English and Mandarin.

Responsibilities

• Formulate effective marketing strategies to drive business growth.
• Plan and execute marketing programs to enhance client base.
• Manage drafting and publishing of digital and offline marketing materials.
• Conduct marketing and product research to track market trends.

Skills

Excellent marketing sense

Project management skills

Interpersonal skills

Communication skills

Analytical skills

Proactive and creative

Detail-oriented

Problem-solving skills

Proficiency in English

Proficiency in Mandarin

Education

Degree in Marketing, PR, Business or related discipline

Tools

MS Word

MS Excel

MS PowerPoint

Job description

Formulate effective marketing strategies to drive business growth and product penetration

Plan, lead, and execute marketing programs and campaigns to grow awareness and exposures, further develop client base and strengthen loyalty

Provide effective communication between different parties both internal and external to ensure smooth execution of marketing programs and campaigns

Manage the drafting and publishing of digital and offline marketing materials

Manage marketing budgets and marketing agreements with different external parties

Conduct necessary marketing and product research and analysis, keep track of latest digital payment market and product trends

Perform ad-hoc assignments as required by management

Requirements:

• Degree holder in Marketing, PR, Business and/or related discipline
• At least 4 to 6 years working experience, preferably in digital payment/ banking / fintech/ IT industry - Experience in online media planning & buying would be an advantage
• Excellent marketing sense and project management skills - Strong interpersonal, communication, presentation and analytical skills - Proactive, creative, detail-oriented, and strong problem-solving skills
• Good commend of both spoken and written English and Mandarin
• Proficiency in MS Words, Excel and PowerPoints
• Candidate will less experience will be considered as Assistant Marketing Manager