Marketing Executive (Graphic Design & Social Media Focus – 2-3 Years Exp)

Lee's Frozen Food Sdn Bhd; Petaling Jaya; Hybrid; MYR 30,000 - 45,000; Full time

Job summary

A food company in Petaling Jaya is seeking a Marketing Executive with a focus on graphic design and social media management. The ideal candidate will have 2-3 years of relevant experience in marketing, a strong portfolio in graphic design, and proficiency in social media platforms. A Bachelor's degree in a related field is essential, along with excellent communication skills in English and Bahasa Malaysia; Mandarin proficiency is a plus. This role demands creativity and the ability to thrive in a fast-paced environment.

Benefits

Flexible working hours

Collaborative work environment

Qualifications

• Minimum 2-3 years of relevant marketing experience.
• Proficiency in graphic design tools and strong portfolio required.
• Fluent in English and Bahasa Malaysia; Mandarin preferred.

Responsibilities

• Plan and execute integrated marketing campaigns.
• Design visual content for social media and marketing materials.
• Manage day-to-day operations of social media platforms.

Skills

Graphic Design

Social Media Management

Content Creation

Customer Service Orientation

Multitasking

Education

Bachelor’s Degree in Marketing or related field

Tools

Canva

Adobe Photoshop

Adobe Illustrator

Google Analytics

Meta Business Suite

Job description

Marketing Executive (Graphic Design & Social Media Focus – 2-3 Years Exp)

Lee's Frozen Food Sdn Bhd – Damansara, Selangor

Imagine what you could do here at Lee’s Frozen Food, where fresh ideas rise into extraordinary products that champion food equality for every Malaysian. Lee’s was born in 1962 when a couple welcomed their communities to their Kuala Lumpur shop, and has since grown to welcome millions of customers across multiple countries in South East Asia. Every day, our leaders don’t just manage daily operations—they create a kind of wonder that transforms how communities access affordable, high-quality food at great prices. Join Lee’s, and help us leave the world tastier and more equitable than we found it.

The Difference You Will Make as a Marketing Executive (Graphic Design & Social Media Focus)

You’ll support our mission of food equality by crafting visually compelling campaigns and managing our digital presence to bring Lee’s brand story to life. Your creative expertise in graphic design, content creation, and social media will drive engagement, boost brand visibility, and deliver measurable growth in a fast-paced FMCG environment—empowering more Malaysian families to enjoy delicious, affordable frozen food.

Mission Food Equality Requirements

• Put customers first by thinking and acting as a customer, working backwards to create the best possible experience.

• Thrive under conditions of uncertainty in a fast-growth, dynamic, and complex environment—comfortable acting with minimal planning, direction, and supervision.

• Be a seasoned and strategic multitasker with a hands-on approach and outside-the-box mentality.

• Execute quickly, learn rapidly, and maintain strong commitment to delivering results.

Key Responsibilities

• Plan, develop, and execute integrated marketing campaigns (online and offline) that resonate with Malaysian families and highlight accessible, high-quality food.

• Design and produce engaging visual content, including social media graphics, digital ads, posters, brochures, banners, and other marketing collaterals.

• Manage day-to-day operations of Lee’s social media platforms (Facebook, Instagram, TikTok, LinkedIn) and company website, including content creation, scheduling, and community engagement.

• Create and curate high-quality visual assets using design tools to support campaigns, product launches, and brand storytelling.

• Coordinate with external agencies, media partners, photographers/videographers, and internal teams for seamless campaign delivery.

• Track, analyze, and report on campaign performance using tools like Google Analytics, Meta Business Suite, etc.

• Conduct market research, competitor analysis, and identify trends to inform creative strategies.

• Support marketing events, roadshows, trade exhibitions, and community activations with on-site design and promotional materials.

• Provide project management and administrative support to the marketing team.

• Undertake ad-hoc tasks and assignments as required, including responding positively to urgent needs and working additional hours when necessary.

Job Requirements

• We prefer a Mandarin speaker to effectively collaborate with our Mandarin-speaking stakeholders and clients.

• Bachelor’s Degree in Marketing, Mass Communication, Graphic Design, Multimedia, Business Administration, or related field.

• Minimum 2-3 years of relevant working experience in marketing, digital marketing, branding, or graphic design (fresh graduates will not be considered).

• Strong hands-on experience in graphic design and visual content creation (proven portfolio required—please attach samples or link with application).

• Proficiency in design tools such as Canva, Adobe Photoshop, Illustrator, InDesign, Premiere Pro, or similar.

• Active and strong understanding of major social media platforms (Facebook, Instagram, TikTok, LinkedIn).

• Excellent command of English and Bahasa Malaysia (spoken and written); Mandarin proficiency preferred.

• Proficient in Microsoft Office (Word, Excel, PowerPoint).

• Creative, proactive, detail-oriented, assertive, with good communication skills and high EQ.

• Presentable appearance and positive team player with strong interpersonal and organizational skills.

• The role requires full-time attention, flexibility for long hours, and occasional travel.

Added Advantages

• Prior experience in FMCG, food & beverage, retail, or consumer goods marketing.

• Working knowledge of digital marketing tools (Google Ads, SEO, Meta Business Suite, Google Analytics).

• Photography, videography, or video editing skills.

• Experience managing paid social media campaigns or content production workflows.

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