Marketing Executive

Attic; Malacca City; On-site; MYR 100,000 - 150,000; Full time

Job summary

A real estate marketing company located in Malacca is looking for an experienced Marketing Specialist. Responsibilities include executing online and offline campaigns, collaborating with influencers for promotion, and creating engaging social media videos. The ideal candidate has 2–3 years of marketing experience, a strong network in content creation, and the ability to work independently. Applicants should be creative and proactive, with a solid understanding of TikTok and social media trends. This role offers the opportunity to shape innovative marketing strategies in property projects.

Qualifications

• Minimum 2–3 years of experience in Marketing / Digital Marketing / Social Media Marketing.
• Preferably has own network of content creators, influencers or media partners.
• Strong understanding of TikTok marketing and social media trends.

Responsibilities

• Plan and execute marketing campaigns for property projects (online and offline).
• Coordinate and work with KOLs, influencers and content creators for promotions.
• Track campaign performance (engagement, reach, leads, enquiries).

Skills

Marketing experience

Social media marketing

Video editing

Job description

Plan and execute marketing campaigns for property projects (online and offline)

Coordinate and work with KOLs, influencers and content creators for promotions

Utilize own network to engage creators for TikTok and social media exposure

Create, edit and publish short-form marketing videos (TikTok, Reels, Ads)

Brainstorm creative content ideas and marketing angles to attract buyers and investors

Work closely with the sales team to support lead generation

Job Responsibilities

• Plan and execute marketing campaigns for property projects (online and offline)
• Coordinate and work with KOLs, influencers and content creators for promotions
• Utilize own network to engage creators for TikTok and social media exposure
• Create, edit and publish short-form marketing videos (TikTok, Reels, Ads)
• Brainstorm creative content ideas and marketing angles to attract buyers and investors
• Track campaign performance (engagement, reach, leads, enquiries)
• Work closely with the sales team to support lead generation

Job Requirements

• Minimum 2–3 years of experience in Marketing / Digital Marketing / Social Media Marketing
• Preferably has own network of content creators, influencers or media partners
• Strong understanding of TikTok marketing and social media trends
• Able to perform basic video editing
• Creative, proactive, result-driven and able to work independently
• Experience in content creator / property / real estate marketing is an advantage