MARKETING ASSOCIATES / VIDEO CONTENT CREATOR
What you’ll be doing: Develop, manage and oversee marketing campaigns and strategies. Produce and create eye-catching, engaging content for social media.
Responsibilities
- Develop and implement overall marketing strategies and plans.
- Analyze fashion market research and sales data.
- Create promotional activities, including on-ground events.
- Increase brand awareness.
- Communicate and coordinate with all boutique associates.
- Oversee the overall marketing effort that includes the physical store.
- Creatively plan visual merchandising and boutique experiences in line with our branding.
- Assist in shooting and editing visuals for marketing campaigns in line with brand direction and values.
- Plan and produce creative content for campaigns.
- Assist with Rico Rinaldi campaign shoots.
- If needed, assist the social media team with shoots and editing.
Skills you will need
- Trend and fashion savvy.
- Driven to explore new marketing opportunities.
- Multi-tasker.
- Organized and detail oriented.
- Passion for video creation and storytelling.
- Proactive and team player, but can equally work independently.
- Willing to try experimenting with new ways of creating content.
Requirements
- Have background/experience in sales and marketing (fashion industry is a bonus).
- Proficient in Google software.
- Strong organizational and time management skills.
- Good understanding of retail management.
- Able to plan and strategize marketing campaigns.
- Proficient in Adobe software and/or mobile editing apps (video editing).
- Strong understanding of visual aesthetics.
- Enthusiastic about content creation.
- Knowledge in 2D animation / motion graphics is a bonus!