Marketing Assistant

Instedt Prima; Iskandar Puteri; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading educational institution in Iskandar Puteri, Malaysia, is seeking a dynamic marketing professional to promote academic programs. Responsibilities include making outbound calls to potential students, managing social media accounts, and implementing marketing campaigns. The ideal candidate holds at least an SPM or Diploma in Marketing or Communications and has excellent communication skills. This role offers competitive salary and opportunities for professional growth in a supportive environment.

Benefits

Competitive salary

Opportunities for professional growth

Supportive and dynamic work environment

Qualifications

• Minimum SPM / Diploma in Marketing, Communications, or a related field.
• Proficient in using social media platforms like Facebook, Instagram, and TikTok.
• Experience in telemarketing or marketing support, preferably in education.

Responsibilities

• Make outbound calls to potential students and parents to promote academic programs.
• Provide clear and accurate information about course offerings and entry requirements.
• Assist in planning and executing marketing campaigns for student recruitment.

Skills

Excellent communication skills in English

Proficient in social media platforms

Polite and persuasive on the phone

Creative and proactive

Education

Minimum SPM / Diploma in Marketing, Communications, or related field

Job description

Responsibilities

Make outbound calls to potential students and parents to promote academic programs.

Provide clear and accurate information about course offerings, entry requirements and enrolment procedures.

Follow up on leads from marketing campaigns, online inquiries, education fairs and referrals.

Assist in planning, executing and monitoring marketing campaigns for student recruitment.

Design and prepare promotional materials including brochures, social media graphics and website content.

Manage the institution’s social media accounts, including posting updates and responding to inquiries.

Support the coordination and execution of events such as Open Days, school visits and education fairs.

Conduct basic market research to identify student needs, preferences and education trends.

Requirements

• Minimum SPM / Diploma in Marketing, Communications, or a related field.
• Proficient in using social media platforms (Facebook, Instagram, TikTok).
• Excellent communication skills in English and BM.
• Polite, persuasive and confident on the phone.
• Creative, proactive and able to work well in a team.
• Experience in telemarketing or marketing support (preferably in education).

Benefits

• Competitive salary
• Opportunities for professional growth
• Supportive and dynamic work environment