Livestream Host - Part Time / Contract

Bata Shoes; Selangor; On-site; MYR 20,000 - 100,000; Full time

Job summary

A leading footwear brand in Malaysia is seeking a reliable Livestream Host to lead engaging livestream sessions on Shopee/TikTok. Responsibilities include developing video content, driving livestream strategies, and collaborating with teams to meet goals. Candidates should have a Diploma/Degree in Mass Communication or Marketing, be fluent in Bahasa Melayu, and have knowledge of video editing tools. Fresh graduates are encouraged to apply.

Qualifications

• Preferably Diploma/Degree holder in Mass Communication or Marketing.
• Confident communicator fluent in hosting livestream and making videos.
• Good knowledge of photo and video editing tools.

Responsibilities

• Develop and publish compelling video content.
• Drive creative livestream strategies for viewer interaction.
• Monitor and report key performance metrics.

Skills

Creative content planning

Fluent in Bahasa Melayu

Video editing tools knowledge

Education

Diploma/Degree in Mass Communication or Marketing

Tools

CapCut

Photoshop

Adobe Illustrator

Job description

We are looking for a reliable and detail-oriented Livestream Host to support and lead engaging livestream sessions on Shopee/TikTok, including end-to-end preparation such as scriptwriting, product presentation, and real-time audience engagement and inquiry handling.

Key Responsibilities

• Develop and publish compelling video content in coordination with the commercial and marketing teams to drive product awareness and traffic.
• Drive creative livestream strategies to boost viewer retention, interaction, and conversion—continuously optimizing content formats and production flow.
• Collaborate cross-functionally with internal teams (e.g., marketing, commercial, operations) and external partners to align on livestream goals, execution, and performance.
• Monitor, analyze, and report key performance metrics (e.g., viewership, engagement, conversion) to management, providing actionable insights for future improvements.

Requirements

• Preferably Diploma/Degree holder in Mass Communication or Marketing.
• A confident communicator and eloquent in hosting livestream and making videos.
• Creative thinker in content planning, creation, and scheduling.
• Good knowledge of photo and video editing tools – CapCut, Photoshop, Adobe Illustrator etc.
• Working experience in e-commerce or social commerce is a plus.
• Must be fluent in Bahasa Melayu.
• Fresh graduates are encouraged to apply & explore.

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