KOL Specialist

Uliao Pte. Ltd.; Puchong; Hybrid; MYR 150,000 - 200,000; Full time

Job summary

A beauty & skincare company is looking for a PR / KOL Specialist to enhance brand awareness and drive sales growth through KOL marketing and affiliate programs. The ideal candidate will have 1-3 years of experience in PR, influencer, or affiliate marketing, and will manage collaborations with KOLs, overseeing campaigns on platforms like Shopee and Lazada. Strong communication and coordination skills are essential for this role.

Qualifications

• 1–3 years of experience in PR, influencer, or affiliate marketing.
• Familiarity with Instagram, TikTok, and XHS.
• Experience in product seeding and affiliate programs is a strong advantage.

Responsibilities

• Drive brand awareness and sales growth through KOL marketing and affiliate marketing.
• Manage collaborations with KOLs and micro-creators.
• Oversee product seeding and affiliate campaigns on Shopee and Lazada.

Skills

Coordination skills

Communication skills

Follow-up skills

Job description

We are a beauty & skincare company looking for a PR / KOL Specialist to drive brand awareness, credibility, and sales growth through KOL marketing, product seeding, and affiliate marketing. In this role, you will help expand our presence across Malaysia, Singapore, Indonesia, and Thailand, managing collaborations with KOLs, micro-creators, and affiliates. You will oversee end-to-end product seeding, Shopee and Lazada affiliate campaigns, and ensure consistent, high-quality content output across all platforms.

The ideal candidate has 1–3 years of experience in PR, influencer, or affiliate marketing, with strong coordination, communication, and follow-up skills. You should be familiar with platforms like Instagram, TikTok, and XHS, and comfortable managing multiple creators and timelines while tracking performance and ROI. Experience in product seeding and affiliate programs is a strong advantage.