Junior Marketing Executive

Serac; Klang City; On-site; MYR 100,000 - 150,000; Full time

Job summary

A dynamic marketing agency is seeking a Junior Marketing Executive to support the Marketing Specialist in driving marketing initiatives across Asia Pacific. Responsibilities include managing both digital and traditional marketing efforts, such as social media campaigns and event organization. The ideal candidate will have a Diploma or Degree in Marketing with 1–3 years of relevant experience, strong communication skills, and the ability to work independently. Join us to enhance our brand visibility and contribute to regional projects.

Qualifications

• 1–3 years experience in marketing, ideally in digital and traditional fields.
• Fluency in English and strong communication skills.
• Ability to execute campaigns and analyze outcomes effectively.

Responsibilities

• Support digital marketing campaigns across various platforms.
• Assist in offline marketing activities like trade shows and corporate events.
• Track performance metrics and ensure brand consistency.

Skills

Digital marketing strategies

Content creation

Analytical skills

Communication skills

Creativity

Education

Diploma/Degree in Marketing or related field

Tools

Google Analytics

Canva

Photoshop

Microsoft 365

Job description

Mission

• The Junior Marketing Executive supports the Marketing Specialist in developing and executing marketing initiatives that strengthen Serac Asia’s brand visibility and support business growth across the Asia Pacific region.
• This includes managing both digital marketing (social media, content creation, analytics, and paid ads) and traditional marketing (events, sales tools development, and corporate branding activities).

Main Tasks

Digital Marketing

• Assist in planning & executing digital campaigns across LinkedIn, YouTube, Google Ads, and other social media platforms.
• Create and edit marketing materials including videos, visuals, and social media content aligned with the marketing calendar.
• Track and analyze campaign performance using analytics tools (Google Analytics, platform insights, etc.).
• Coordinate with external vendors or agencies for ad placements, content creation, or visual design.
• Assist in designing and maintaining landing pages to support lead generation and campaign objective
• Contribute to the company website updates and ensure content is SEO-friendly.

Traditional Marketing

• Assist in planning and executing offline marketing activities such as trade shows, exhibitions, and corporate events.
• Prepare marketing materials (brochures, catalogues, banners, and merchandise).
• Manage coordination with event organizers, suppliers, and internal teams.
• Support brand consistency in all printed and physical materials.

Key Performance Indicators ("KPI")

• Timely delivery and accuracy of marketing deliverables.
• Engagement metrics and growth on digital channels.
• Successful execution of events and campaigns.
• Consistency and creativity in brand communication.

Information Technology

• Windows OS and Microsoft 365.
• Proficient in social media platforms (LinkedIn, YouTube, Google).
• Familiarity with analytics tools, SEO, and website management.
• Basic design and video editing tools (Canva, CapCut, Photoshop, or Premiere).
• Knowledge of Showpad is an advantage.

Competences & Qualifications

• Diploma/Degree in Marketing, Mass Communication, Business, or related field.
• 1–3 years of experience in marketing, preferably with exposure to both digital and traditional platforms.
• Creative and detail-oriented with strong visual and content sense.
• Strong communication and interpersonal skills; fluent in English (other Asian languages are a plus).
• Organized, proactive, and capable of managing multiple tasks with minimal supervision.
• Willing to learn and contribute to regional projects across multiple countries.