Field Marketing Executive

Solarvest Holdings Berhad; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A sustainability-focused clean energy company in Selangor is seeking a Field Marketing Executive to drive brand awareness and lead generation through on-ground marketing strategies. The ideal candidate will possess a degree in Marketing or a related field alongside proven experience in field or event marketing. Strong communication skills, fluency in Bahasa Malaysia and English, and the ability to work flexibly are essential in this dynamic role. Join a passionate team making an impact in the clean energy sector.

Qualifications

• 1–3 years of experience in field marketing, event marketing, or B2B customer engagement.
• Fluent in Bahasa Malaysia and English; knowledge of Mandarin is a plus.
• Willing to travel and work on weekends when needed.

Responsibilities

• Plan, coordinate, and execute field marketing initiatives.
• Support sales team in regional lead generation activities.
• Track, analyse, and report on field activity performance.

Skills

Strong communication and interpersonal skills

Event marketing

Customer engagement

Market insights gathering

Education

Degree in Marketing, Business, Communications, or related field

Tools

Salesforce CRM

Job description

The Field Marketing Executive will play a key role in executing on-ground marketing strategies to drive brand awareness, customer engagement, and lead generation. This role requires someone who is energetic, people-oriented, and passionate about sustainability and clean energy. You will be the face of our brand in the field, working closely with the marketing and sales teams to support campaigns, events, and customer outreach initiatives.

Key Responsibilities

• Plan, coordinate, and execute field marketing initiatives including roadshows, events, site activations, and partner programs.
• Support sales team in regional lead generation activities and customer outreach.
• Manage and update customer data, campaign activities, and lead progress using Salesforce CRM.
• Track, analyse, and report on field activity performance, lead quality, and conversion insights through Salesforce dashboards.
• Distribute marketing materials and ensure accurate brand representation across all touchpoints.
• Collaborate cross-functionally with sales and digital marketing teams to align field activities with broader campaign goals.
• Track, analyse, and report on field marketing performance, lead quality, and on-ground insights to provide valuable customer and market feedback for continuous campaign improvement.
• Ensure all marketing activities comply with brand guidelines and corporate policies.
• Build and maintain relationships with partners, local stakeholders, and event organizers.
• Stay updated and gather market insights, customer feedback, and competitor intelligence from the field.

Requirements

• Degree in Marketing, Business, Communications, or related field.
• 1–3 years of experience in field marketing, event marketing, or B2B customer engagement.
• Strong communication and interpersonal skills.
• Fluent in Bahasa Malaysia and English. Mandarin is an added advantage.
• Able to travel and work on weekends when needed (event-based).