Event Sales Coordinator

Optimo International; Shah Alam; On-site; MYR 100,000 - 150,000; Full time

Job summary

A local beauty brand is seeking an enthusiastic individual to coordinate booth sales events in Malaysia. The role involves planning events, liaising with organizers, negotiating deals, and tracking sales performance. Ideal candidates should have strong communication and negotiation skills, a minimum SPM, and a passion for beauty and cosmetics. Join a fast-growing team and be part of a market leader in retail, with competitive benefits and opportunities for professional growth.

Benefits

Competitive salary

Supportive team environment

Qualifications

• Min SPM is required.
• Strong communication and negotiation skills are necessary.
• Experience in sales, events, or retail coordination is a plus.

Responsibilities

• Plan and coordinate booth sales events.
• Liaise with organizers and vendors for strategic booth spaces.
• Negotiate booth rental rates and event terms.
• Track sales performance and customer feedback.
• Coordinate with internal teams for event strategies.

Skills

Strong communication and negotiation skills

Sales experience

Event coordination

Independent work

Passion for beauty, cosmetics, or skincare

Education

Min SPM

Job description

The Role:

Responsibilities:

• Plan and Coordinate Booth Sales Events – Handle end-to-end planning for events, roadshows, bazaars, and pop-up booths.
• Liaise with Organizers and Vendors – Communicate with event organizers, mall management, and external parties to secure strategic booth spaces.
• Identify Strategic Locations – Research and propose high-traffic areas suitable for brand visibility and sales, including potential entry to retail chains like Watsons.
• Negotiate Booth & Event Deals – Manage negotiations for booth rental rates, event terms, and partnership opportunities.
• Oversee On-Ground Setup and Operations – Ensure smooth booth setup, staffing, branding material, and customer flow during events.
• Track Sales and Performance – Monitor and report on booth sales performance, customer feedback, and stock movement during events.
• Coordinate with Internal Teams – Work with marketing and sales teams to align event strategies, promotions, and product highlights.
• Maintain a Calendar of Upcoming Events – Keep track of event opportunities and prepare ahead for all required approvals and arrangements.
• Assist with Entry to Retail Chains (e.g. Watsons) – Support efforts to approach, pitch, and coordinate product placement in retail stores.

Ideal Profile:

Requirements:

• Min SPM
• Strong communication and negotiation skills
• Experience in sales, events, or retail coordination is a plus
• Able to work independently and take initiative
• Willing to travel to different locations for site visits and event setup
• Passionate about beauty, cosmetics, or skincare is an advantage

Why Join Us?

• Competitive salary
• Be part of a fast-growing local beauty brand
• Work in a fun, supportive, and ambitious team

What's on Offer?

• Opportunity within a company with a solid track record of performance
• Opportunity to make a positive impact
• Join a market leader within Retail

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