Digital Marketing Manager

Jobstreet Malaysia; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

A local recruitment platform in Kuala Lumpur is seeking a Digital Marketing Manager/Senior/Junior to oversee social media and website management. The role involves creating effective marketing strategies, enhancing brand visibility, and engaging with various stakeholders. Candidates should have experience in digital marketing and a strong understanding of SEO and analytics. This position offers opportunities for career growth in a dynamic environment.

Qualifications

• Proven experience in digital marketing within regulated or emerging industries.
• Strong analytical skills to measure campaign performance against ROI and KPIs.
• Ability to create and manage comprehensive marketing strategies.

Responsibilities

• Manage company social media platforms and website content.
• Develop and implement digital marketing strategies.
• Engage with third-party vendors and manage brand visibility.
• Oversee offline marketing initiatives and collaborate with internal teams.

Skills

Social media management

SEO

Google Analytics

Creative content development

Campaign planning

Job description

Digital Marketing (Manager/Senior/Junior)

Must willing to support clients in highly regulated or emerging industries

Manage all Company social media platforms and official website to ensure consistency activity and updated content

Stay abreast of emerging digital marketing tools, platforms, trends and new technologies.

Develop strategies and tactics to drive qualified traffic to online platforms.

Measure and report on the performance of marketing campaigns, gain insight, and access against goals (ROI and KPIs).

Create marketing and social media campaigns and strategies, including budget planning, content idea, and implementation schedules.

Maintain up to date reporting and documentation in relation to all digital marketing activities.

Research and monitor activity of competitors.

Identify potential areas in digital marketing to expand on and propose new effective strategies.

Be actively involve SEO, Google Analytics and SEM.

Engaging with online media, third party online vendors, online agencies and etc.

Develop and implement comprehensive brand strategies, ensuring bran consistency across all touchpoints

Enhance brand visibility and customer loyalty to strengthen long- term brand equity

Build and manage strong relationship with PR agencies, media, and brand partners

Oversee the design and production of brand collaterals

Plan and manage offline marketing initiatives including events, sponsorships, client engagement, and brand activations.

Collaborate with internal departments and external vendors to ensure smooth execution offline campaigns.

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