Business Development Manager (Contract)

adidas; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading sports brand seeks a Business Development professional in Kuala Lumpur to build and scale their B2B business. This role involves generating leads, building relationships, and executing B2B programs across various sectors such as sports teams and corporates. Ideal candidates have 3–6 years of experience in B2B sales or business development, strong negotiation skills, and a passion for sports. Attractive growth opportunities and ownership are offered.

Benefits

Opportunity to build a high-potential B2B business

High ownership and visibility

Exposure to large-scale sports activations

Qualifications

• 3–6 years of experience in B2B sales, business development, or partnerships.
• Proven ability to create business from scratch.
• Self-driven and hands-on in a high-growth environment.

Responsibilities

• Identify, generate, and convert B2B leads across different sectors.
• Build relationships with decision-makers to create a sustainable B2B pipeline.
• Drive execution of B2B programs from prospecting to delivery.

Skills

B2B sales

Business development

Negotiation skills

Networking

Execution skills

Job description

Role Purpose

We are looking for an entrepreneurial B2B Business Development professional to build and scale our B2B business from the ground up. This role will focus on lead generation, partnerships, and execution across multiple B2B segments, with a strong growth mandate over the next three years.

Key Responsibilities

• Identify, generate, and convert B2B leads across team sports, sports academies, schools, hospitals, corporates, and institutions etc.
• Build relationships with decision-makers, including agencies, and create a sustainable B2B sales pipeline.
• Drive end-to-end execution of B2B programs, from prospecting to delivery and post-sale follow-up
• Support and execute major sports activations.
• Collaborate with internal teams to deliver tailored B2B solutions
• Track performance, revenue, and growth opportunities, and provide regular business updates

Candidate Profile

• 3–6 years of experience in B2B sales, business development, or partnerships (sports, lifestyle, FMCG, or services preferred)
• Proven ability to create business from scratch rather than manage only established accounts
• Strong networking, negotiation, and execution skills
• Self-driven, hands-on, and comfortable working in an ambiguous, high-growth environment
• Passion for sports and community-driven initiatives is a strong advantage

What This Role Offers

• Opportunity to build and scale a high-potential B2B business
• High ownership, visibility, and impact
• Exposure to large-scale sports and brand activations