Brand & Marketing Communication (Marcom) Senior Executive

MOG GROUP OF COMPANIES; Kajang Municipal Council; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading vision care provider in Kajang is seeking a dynamic Brand & Marketing Communication Senior Executive to lead brand partnerships and CSR initiatives. You will be responsible for developing and executing compelling brand strategies to enhance product awareness and engagement. Successful candidates should possess a relevant degree and have 4-7 years of experience in communications or brand development. Join us to make a meaningful impact and help elevate our brand narrative for vision care across all life stages.

Benefits

Opportunity to lead impactful projects

Chance to shape brand narrative

Qualifications

• 4–7 years of experience in brand development, corporate communications, or events.
• Strong abilities to coordinate and manage projects efficiently.
• Excellent interpersonal, verbal, and written communication skills.

Responsibilities

• Develop and execute partnerships and CSR roadmaps aligned with brand goals.
• Plan and execute complete marketing strategies and brand campaigns.
• Lead events and programs from planning to execution.

Skills

Project management

Communication skills

Interpersonal skills

Team collaboration

Creative thinking

Education

Degree in Communications, Public Relations, Marketing, Event Management

Job description

Brand & Marketing Communication (Marcom) Senior Executive

We are seeking a dynamic and experienced individual to lead and expand MOG’s Brand Partnership & CSR initiatives. You will play a vital part in positioning MOG as a lifelong vision care partner through meaningful outreach programs across schools, hospitals, medical centres, community networks and other consumer brands.

You shall be a creative thinker and master coordinator with proven experience in campaign ideation, external collaboration, and event execution—who can work independently while upholding our brand values and ensuring strategic alignment.

You will also play a pivotal role in driving MOG's brand / product development. You will be responsible for developing and executing innovative brand and product strategies for our exclusive brands that resonate with the right product target audience and drive product brand awareness, build brand prestige and enhance overall product sales growth.

Key Responsibilities

• Develop and execute partnerships and CSR roadmaps aligned with brand goals and national health/education priorities.
• Propose impactful programs tailored for different life stages (children, teens, working adults, seniors).
• Develop and maintain brand collaterals (product shots, videos, CI, social content, merchandise).
• Plan and execute complete marketing strategies, brand campaigns, and tactical activities.
• Monitor partnership performance to improve campaigns, automation, segmentation, and channel reach.
• Support branding projects through cross-collaboration, influencer engagements, and event-related content creation.
• Build and expand partnerships with schools, hospitals/clinics, NGOs, communities, and corporate organisations.
• Represent MOG in proposals, negotiations, and collaboration meetings.
• Lead events and programs from planning to on-ground execution as the main project driver.
• Coordinate with internal teams (marketing, creative, retail) to ensure seamless and brand-accurate implementation.
• Prepare post-event assessments, documentation, and improvement reports.
• Consolidate engagement data and ROI insights to recommend future enhancements.
• Manage budgets, monitor spending, and propose cost-efficient solutions.
• Ensure all engagements follow corporate governance, compliance, and brand guidelines.

Requirements

• Degree in Communications, Public Relations, Marketing, Event Management, or related field.
• 4–7 years of experience in brand development, corporate communications, partnership strategy & development, and / or community events.
• Prior exposure to the healthcare, education, or consumer brand sector is an added advantage.
• Strong project management and coordination abilities.
• Excellent interpersonal, verbal, and written communication skills.
• Confident presenter, able to speak to high-level stakeholders (school principals, hospital leaders, etc.).
• Highly organised, proactive, and detail-oriented.
• Strong team player who collaborates effectively across departments.
• Able to provide timely updates to internal stakeholders, ensuring visibility of project progress and alignment.
• Comfortable working both independently and in cross-functional teams.
• Must be willing to work in Kajang.

What We Offer

• A chance to lead purposeful and community-impacting projects
• An opportunity to shape the brand narrative for vision care across all life stages

At MOG, we aspire to ‘Help the World See Better’ through continuous innovation to help our community see, feel and look better. As we strive to be the trusted eye care provider, we pioneer exceptional eye care services through our trademark 6-in-1 Vision Experience tailored for beyond just an enhanced vision and appearance but a remarkable experience through advanced eye care technology and personalized consumer journey that is impactful. Together with a team of driven professionals, we set the benchmark for professional eye care in today’s optical industry.

- In Eye Care, We Care More –