B2B Trade Marketing Lead – Hospitality & MICE (SEA)

PEOPLE PROFILERS; Kuala Lumpur; On-site; MYR 70,000 - 90,000; Full time

Job summary

A leading marketing firm in Kuala Lumpur is seeking a Trade Marketing Assistant Manager to execute B2B marketing strategies aimed at growing brand awareness in the hospitality sector. The ideal candidate will drive targeted marketing programs and manage lead generation campaigns to boost sales and partnerships. Experience in analytics and business communication is essential for success in this role.

Responsibilities

• Execute localized B2B marketing programs to drive brand awareness.
• Drive impactful marketing programs across varied channels.
• Provide support & Trade marketing tools to the SEA sales teams.
• Develop and update MICE communication materials.
• Manage creative lead generation campaigns.
• Animate the Club Med TA portal and ensure updated information.

Skills

Lead Generation

Brand Awareness

Marketing Strategy

Partnerships

Campaigns

Analytics

Business Communication

Sales Training

Job description

A leading marketing firm in Kuala Lumpur is seeking a Trade Marketing Assistant Manager to execute B2B marketing strategies aimed at growing brand awareness in the hospitality sector. The ideal candidate will drive targeted marketing programs and manage lead generation campaigns to boost sales and partnerships. Experience in analytics and business communication is essential for success in this role.