Sales Executive jobs in United Kingdom

Location: South West (field-based with regular travel)

Reports to: Sales Director

Contract: Full-time, permanent

ABOUT HATTIERS

Hattiers is a modern British rum house, blending the world’s finest rums with precision and purpose from our home in Devon. As the UK’s leading premium rum blender and a certified B Corporation, we are driven by craftsmanship, integrity, and responsibility, creating award-winning rums that embody quality, sustainability, and the quiet confidence of the coast.

We are seeking a driven and entrepreneurialBusiness Development Executiveto join our growing team and champion The House of Hattiers across the UK, sharing our story, building lasting relationships, and shaping the next chapter of British rum.

As Business Development Executive, you will represent Hattiers Rum within the trade, nurturing meaningful partnerships and driving growth across theon-trade (premium bars, restaurants, hotels) and off-trade (specialist retailers, fine food stores, select convenience) channels.

You will be the face of Hattiers for many of our key accounts, someone who brings both commercial acumen and brand sensitivity, ensuring that our presence in the market reflects our values of craftsmanship, quality, and purpose.

• Identify and secure new business opportunities across on-trade and off-trade channels.
• Build, manage, and grow existing accounts to maximise sales and brand visibility.
• Collaborate closely with distributors, wholesalers, and key partners to deliver sustainable growth.
• Conduct engaging brand trainings, tastings, and education sessions for trade partners and teams.
• Support promotional activity, events, and consumer activations that bring the brand to life.
• Track performance, report insights, and contribute to wider commercial strategy.
• Represent Hattiers Rum at trade shows, festivals, and hospitality events as a true brand ambassador.
• Uphold and communicate Hattiers’ values of quality, craftsmanship, and ethical business practice.

• Proven experience in sales or business development within premium or luxury drinks, wine, or FMCG.
• A strong trade network and understanding of on/off-trade dynamics.
• Excellent relationship-building, negotiation, and presentation skills.
• Entrepreneurial mindset with a proactive, self-starting approach.
• Commercially minded with strong organisational discipline and attention to detail.
• A confident communicator with a genuine passion for premium spirits and sustainable business.
• Willingness to travel and represent the brand at key events (occasional evenings/weekends).

Full UK driving licence required.

• £28,000 – £32,000 base salary (dependent on experience)
• £40,000+ OTE performance-based bonus scheme
• 22 days’ holiday, plus bank holidays and paid closure between Christmas and New Year
• Contributory pension scheme
• Generous Hattiers product allowance and access to limited releases
• Opportunities for personal development and brand training within a growing luxury drinks house
• Purpose-driven culture – be part of a B Corp business balancing people, planet, and profit

At Hattiers, rewards goes beyond remuneration. You\'ll join a small, passionate team at the forefront of British Rum, a brand built on craftsmanship, integrity, and the spirits of adventure. Expect opportunity, recognition, and the freedom to grow within a company that values purpose, as much as performance.

Hattiers is an equal opportunity employer. We are committed to fostering an environment that supports, inspires, and respects all individuals. All employment decisions are merit-based and made without regard to race, colour, religion, sex, sexual orientation, marital status, age, disability, national or ethnic origin, or any other protected characteristic.