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Marketing Manager
Job summary
A dynamic engineering recruitment firm in Havant is seeking a Marketing Manager to lead their marketing team. The successful candidate will be responsible for developing and executing strategic marketing plans, managing marketing budgets, and promoting the company brand. Ideal applicants should possess a Marketing Degree, CIM Membership, and experience with Adobe Creative Suite. The culture emphasizes a supportive environment with attractive benefits, including additional holiday and a cycle-to-work scheme.
Benefits
Qualifications
- Proven experience in marketing, especially in product and brand development.
- Experience with digital marketing strategies including social media.
- Ability to manage a marketing budget effectively.
Responsibilities
- Production and delivery of the Strategic Marketing Plan for the UK and Export.
- Management of the Marketing Budget.
- Identify market opportunities for the business and its products.
- Initiate the New Product Introduction process by undertaking business case assessments.
Skills
Education
Tools
Our engineering clients based close to Havant have an exciting opportunity for a Marketing Manager to join their growing team.
This role has responsibility for the Marketing team, building and delivering on strategies and objectives to develop and grow the business.
- Production and delivery of the Strategic Marketing Plan for the UK and Export
- Management of the Marketing Budget
- Identify market opportunities for the business and its products
- Initiate the New Product Introduction process by undertaking business case assessment
- Maintenance and promotion of the company brand
- Digital marketing including Social media and Automated Email Marketing
- Management of external agencies
- Website content management (Wordpress)
- Creation of content for print and online (images and text)
- Use of CRM and Lead Generation Software
- Analytics reporting to measure campaign success, web traffic and trends
- Developing effective follow up activities following CPD events to promote our brands and products
- Produce promotional materials
- Create and manage marketing campaigns
- Mentor, develop and nurture team members, ensuring regular contact and one-to-one time is maintained
- Carry out such additional responsibilities as may be considered necessary by the Management
- Marketing Degree would be desirable
- CIM Membership would be desirable
- Proven experience in marketing, in product and brand development
- Adobe Creative Suite (Photoshop, InDesign, Illustrator)
This role is office based with a requirement to travel internationally where required. This role has 1 direct report.
- Ample free onsite parking
- Early finish and dress-down Fridays
- Above statutory holiday allowance plus able to buy additional holiday
- Company social events
- Employee Assistance Programme
- Eyecare vouchers
- Cycle to work scheme
- Friendly and supportive environment
Mon to Thurs 08:00-16:30 & Fri 08:00-14:30
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.