Marketing Manager

WR Engineering; Kidderminster; On-site; GBP 42,000 - 50,000; Full time

Job summary

An industrial engineering group based in the UK is looking for a dynamic Marketing Manager to lead strategic initiatives. In this role, you will develop and execute campaigns to enhance brand visibility and generate leads. The ideal candidate should have over 5 years of B2B marketing experience, a relevant degree, and strong analytical skills. This opportunity includes a salary of circa £50k with up to 10% performance bonus and is suited for a collaborative team player.

Benefits

Performance-based annual bonus

Professional growth opportunities

Collaborative team environment

Qualifications

• 5+ years of experience in B2B marketing, ideally within industrial sectors.
• Proven success in lead generation and brand-building initiatives.
• Strong analytical, communication, and project management skills.

Responsibilities

• Design and execute lead generation campaigns across channels.
• Enhance brand visibility and establish thought leadership.
• Monitor industry trends to ensure competitive positioning.

Skills

Lead generation

Brand visibility

Analytical skills

Project management

Communication skills

Education

Bachelor's degree in Marketing, Business, or related field

Tools

CRM tools

Marketing automation tools

Job description

Marketing Manager

I am looking for a dynamic and results-driven Marketing Manager to lead the strategic marketing for an industrial engineering Group of companies. In this role, you will spearhead initiatives that generate leads, elevate brand visibility, and position the business as a leader in the industry.

Responsibilities

• Design and execute lead generation campaigns across channels.
• Enhance brand visibility and establish thought leadership.
• Align marketing strategies and plans with overarching business goals.
• Execute impactful campaigns and optimise ROI using performance metrics.
• Track performance insights to continuously optimise and improve campaigns.
• Monitor industry trends to ensure competitive positioning and consistent brand messaging.

Qualifications

• Bachelor's degree in Marketing, Business, or related field (preferred).
• 5+ years of experience in B2B marketing, ideally within industrial sectors.
• Proven success in lead generation and brand-building initiatives.
• Proficiency with CRM and marketing automation tools.
• Strong analytical, communication, and project management skills.

Benefits

• Salary: circa £50k (negotiable doe).
• Bonus: Up to 10% performance-based annual bonus.
• Professional Growth: Career development and skill enhancement opportunities.
• Collaborative Team: Work with a forward-thinking and purpose-driven team.