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Digital Marketing Lead for E‑Commerce & Omnichannel Growth
Descripción de la vacante
A leading retail pharmacy chain in the UK is seeking a Digital Marketing Manager to oversee digital marketing strategies across e-commerce platforms. The ideal candidate will have extensive experience in digital marketing, focusing on customer-centric approaches and data-driven decisions to enhance e-commerce performance. This role requires collaboration with various teams to create compelling content and improve customer engagement, with a focus on SEO and email marketing. Benefits include a retirement savings plan, flexible benefits, and employee discounts.
Servicios
Formación
- Proven experience in brand or digital marketing.
- Data literate with strong analytical skills.
- Customer-centric with a human-centered decision making approach.
- Understanding of content management systems and digital marketing tools.
- Exposure to Customer Data Platforms.
- Proficiency in analytics tools.
Responsabilidades
- Lead digital marketing strategies for e-commerce sites.
- Collaborate for seamless omnichannel journey.
- Enhance the customer journey with IT and tech teams.
- Support retail partners in digital marketing.
- Monitor channel performance for optimization.
- Manage budget and track performance.
- Manage a team to meet objectives.
Conocimientos
Herramientas
* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.