Head Of Marketing jobs in United States

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Company: Essity

Location: Mannheim, Germany

Job Category: Other

EU work permit required: Yes

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2

28.04.2025

12.06.2025

Essity is a leading global hygiene and healthcare company committed to improving quality of life through high-quality hygiene and healthcare solutions. We operate in around 150 countries with brands like TENA, Tork, Jobst, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda, and Zewa.

We are seeking a Shopper Marketing Manager to support our Business Unit Consumer Goods Region Central in Mannheim. You will be responsible for developing shopper strategies, managing campaigns and activations, and serving as a key interface between Marketing and Sales for brands such as Tempo, Zewa, TENA, or Demak’Up across D-A-CH countries.

• Translate brand strategy into shopper strategy and develop activation plans based on insights, including budget and KPI setting.
• Develop promotion and POS guidelines and ensure excellent execution.
• Create national and customer-specific shopper marketing campaigns, including POS concepts and in-store activation.
• Analyze activities using Nielsen, GFK, and internal data to derive future strategies.
• Develop B2B communication materials and organize trade events.
• Participate actively in multifunctional teams and contribute shopper marketing insights to business planning.
• Build collaborative relationships with customers and sales teams, providing added value.

• Minimum 3-5 years of experience in Shopper Marketing or similar roles.
• University degree in Marketing, Business Administration, or related field.
• Fluent in German and English with strong communication skills.
• Proven ability to develop solution-oriented, data-driven marketing initiatives.
• Team-oriented with a collaborative mindset.

• Competitive compensation, bonuses, pension schemes, and employee discounts.
• Structured onboarding, training, and development opportunities.
• Health and well-being programs, including mindfulness courses and health initiatives.
• Supportive team environment, co-working spaces, and leadership guidelines.
• Mobility allowances, bike parking, and electric vehicle charging stations.

At Essity, our core values of Care, Collaboration, Courage, and Commitment foster an inclusive culture. We are dedicated to breaking barriers to well-being and oppose discrimination of all kinds. We welcome applications from all qualified candidates, especially those facing structural or intersectional discrimination.

The Talent Acquisition Team is available for questions about this role.

Join us in making a difference—improving lives every day through innovative and sustainable solutions.