Social Media Specialist jobs in United Arab Emirates
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Social Media Operations Specialist
Job summary
A technology-focused firm in Dubai is looking for a Social Media Operations Specialist to enhance brand growth and community engagement. The ideal candidate will manage social media accounts, create engaging content, and interact with users on platforms like X, Discord, and Telegram. Familiarity with crypto/Web3 is advantageous. Candidates must excel in communication and have a Bachelor's degree. This role requires on-site work at DIFC, Dubai, offering an exciting opportunity to work in a dynamic market.
Qualifications
- Bachelor's degree required.
- Strong English communication and writing skills essential.
- Relevant work experience in social media operations or digital marketing.
Responsibilities
- Manage social media accounts and publish engaging content.
- Interact with users across various platforms.
- Implement SEO strategies to boost brand visibility.
Skills
Education
We are seeking a Social Media Operations Specialist to drive brand growth across global platforms, strengthen community engagement, and support our marketing efforts in the Middle East and international markets. This role requires creativity, execution ability, and strong familiarity with social media culture—especially in crypto/Web3.
- Social Media Management
Operate and manage company accounts on X (Twitter), Instagram, TikTok, and other platforms.
Publish posts, create short-form content, maintain community activity, and execute online campaigns and Space sessions. - Community Engagement & User Support
Interact with users across X, Discord, and Telegram.
Provide basic support for user inquiries (wallet usage, product functions, general questions). - SEO & Content Distribution
Regularly publish content on external platforms such as Reddit, Quora, Medium, and relevant forums.
Implement SEO-driven approaches to improve brand visibility and organic search performance. - Content Creativity & Trend Tracking
Stay updated on crypto culture, Web3 trends, and global social media formats (memes, short videos, narratives).
Produce engaging, market-relevant content. - Data Monitoring & Reporting
Track KPIs (reach, impressions, engagement, growth metrics).
Provide internal reports for review and strategy optimization.
- Bachelors degree required
- Strong English communication and writing skills
- Relevant work experience in social media operations, digital marketing, or community management
- Familiarity with crypto/Web3 is a strong advantage (or willingness to learn quickly)
- Ability to create original content (text, image, or video)
- Understanding of SEO or forum-based growth methods is a plus
- Proactive, detail-oriented, able to work independently
- Must work on-site at DIFC, Dubai
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.