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Senior Marketing Executive
Job summary
A well-known consulting firm is seeking a Senior Marketing Executive for Dubai and Sharjah locations. The role involves developing and implementing marketing strategies, managing social media presence, and analyzing campaign performance. Candidates should possess a Bachelor's degree and have a minimum of 5 years of marketing experience, preferably in the retail or sports industry. Strong digital marketing skills and a passion for sports are essential. Competitive compensation and opportunities for professional growth are offered.
Qualifications
- Minimum 5 years of marketing experience, preferably in retail or sports industry.
- Strong skills in digital marketing campaign management, social media, SEO, and content creation.
- Passion for sports; knowledge of sports equipment, particularly Padel Tennis or other racquet sports, is a plus.
Responsibilities
- Develop and implement marketing plans aligned with the company’s goals.
- Manage and grow the company’s social media presence on platforms such as Instagram, Facebook, TikTok.
- Track and analyze campaign performance using tools like Google Analytics and Meta Business Suite.
Skills
Education
Tools
One of our reputed clients is looking for a Senior Marketing Executive for the Dubai and Sharjah locations.
- Develop and implement marketing plans aligned with the company’s goals.
- Identify target audiences and craft marketing strategies to drive engagement and sales.
- Coordinate product launches, seasonal promotions, and sponsorships.
- Manage and grow the company’s social media presence on platforms such as Instagram, Facebook, TikTok, etc.
- Oversee paid advertising campaigns (Google Ads, Meta Ads) to drive online and in-store traffic.
- Work on SEO & content marketing to improve online visibility.
- Plan in-store marketing activities (promotions, discounts, in-store branding).
- Work closely with the sales team to support retail initiatives and customer engagement.
- Monitor sales trends and adjust marketing efforts accordingly.
- Identify and collaborate with sports brands, athletes, and influencers.
- Manage event sponsorships, tournaments, and partnerships to increase brand exposure.
- Track and analyze campaign performance using tools like Google Analytics and Meta Business Suite.
- Provide insights and reports on marketing ROI and customer behavior.
- Optimize marketing spend based on data insights
- Create and manage loyalty programs for returning customers.
- Organize and promote sports events, competitions, and activations.
- Handle customer feedback and reviews to enhance brand reputation.
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum 5 years of marketing experience, preferably in the retail or sports industry.
- Strong skills in digital marketing campaign management, social media, SEO, and content creation.
- Proficiency with tools such as Google Ads, Meta Ads, Canva, Photoshop, CRM & email marketing platforms.
- Passion for sports; knowledge of sports equipment, particularly Padel Tennis or other racquet sports, is a plus.
Dubai and Sharjah, UAE.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.