About Low Battery
Vision
We will be the definitive home for next-generation superfans of music & culture. A leader in social first brand-building, obsession drives perfection in tailoring content to audience passion points transforming followers into fiercely loyal community members.
Bridging the gap from the digital to physical world we provide our communities with unforgettable experiences and products. Our artist-first approach makes us a magnet for talent to amplify their work and partner with brands.
Who We Are
Low Battery is the home for next-gen superfans of pop culture. With over 52M fans across 9 social-first brands in music, fashion, gaming and internet news—we're where the next-generation comes for entertainment and culturally relevant content.
RapTV | What’s Next in Hip Hop & Culture | @rap
Bars | For Die-Hard Hip-Hop Fans | @bars
Concerts | Live Hip Hop & New Music for the Next Generation | @concert
ReggaetonTV | Latin Music & The Culture Surrounding it | @reggaetontv
Drip | What's Next In Fashion, Style, & Culture | @drip
Controller | All Things Gaming & Entertainment | @controller
PopHive | The Buzz on All Things Pop Culture | @pophive
Country Hub | Country, Now | @countryhub
Uncut | Internet News & Entertainment | @uncut
Company Culture
Making our ambitious vision a reality will not be easy. So we don’t hide the truth…it’s not easy to work here.
Our culture is unique and characterized by many things including but not limited to high standards, transparency, relentless accountability, a pursuit of goals & intellectual honesty (not looking good) and growth mindset.
Our company culture will evolve over time, but many of these values are fundamental to what we do and who we are and, therefore, will not change. Every day, we strive to live as closely to these values as we can, and of course, it doesn’t always happen.
The Opportunity
@rap is one of the fastest-growing Hip-Hop brands on social. As a Social Editor, you’ll help shape the voice of Rap — driving growth, crafting platform-native content, and being first on the pulse of the culture. If you're obsessed with Hip-Hop, have strong social instincts, good judgment, and an eye for what’s next, read on…
Responsibilities
- Ideate, source, and publish 9+ pieces of content per day across @rap’s social platforms (Instagram, TikTok, X, Facebook)
- Design high-performing visuals using Photoshop, or similar tools
- Spot emerging hip-hop conversations and translate them into timely, platform-native content
- React quickly to breaking news and help roll out editorial content in real time — including nights and weekends
- Use data, insights, and experimentation to grow followers and engagement
- Own OKR reporting — double down on what works, cut what doesn’t
- Collaborate cross-functionally with editorial and video teams to execute content priorities — ensuring all posts feel native to platform and true to the @rap voice
- Partner with Sales to execute branded content that fits @rap’s tone and connects with our audience
Must Have
- 2–3 years of experience running social for a brand or media outlet
- Deep love and knowledge of Hip-Hop — from mainstream to up and coming
- Deep knowledge of core social platforms (Instagram, TikTok, X/Twitter, Facebook) and their evolving best practices
- A deep understanding of journalism guidelines, accuracy, and fact-checking standards
- Photoshop experience (you can design and post your own content)
- Comfort working quickly, creatively, and collaboratively in a news-driven environment
- Comfortable using analytics tools (e.g., Instagram Insights, Measure Studio, or similar) to inform strategy and optimize performance
- Exceptional writing and editing skills with a strong eye for grammar, tone, and voice
- Strong communication skills & experience working within a team + across departments (editorial, video, design.)
- Positive, intuitive, and always proactive
Nice to Have
- Experience with branded content or sales support
- Music industry experience
What We Offer
- A fully remote team
- Health Insurance
- Yearly skills development budget
RapTv is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.