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Head of Growth Analytics & AI Insights
Descripción de la vacante
A leading technology company in Singapore is looking for a Head of Marketing Intelligence to lead marketing measurement and analytics strategies. The ideal candidate will specialize in attribution modeling and data science, driving performance through AI-driven insights. Responsibilities include defining the marketing intelligence roadmap, leading a team, and ensuring data compliance. Experience in fast-growth industries is a plus. This role offers direct impact on company growth and visibility within the organization.
Formación
- Proven operational track record in analytics and data science with extensive experience in marketing measurement.
- Excellent communicator able to simplify complex analytics and AI-driven insights into clear business recommendations.
- Strong background in data governance, compliance, and privacy frameworks.
Responsabilidades
- Define and own the marketing intelligence roadmap.
- Build and lead a high-performing team of analysts, engineers, and data scientists.
- Lead the design and deployment of multi-touch attribution and probabilistic attribution approaches.
Conocimientos
Herramientas
* El índice de referencia salarialse calcula en base a los salarios que ofrecen los líderes de mercado en los correspondientes sectores. Su función es guiar a los miembros Prémium a la hora de evaluar las distintas ofertas disponibles y de negociar el sueldo. El índice de referencia no es el salario indicado directamente por la empresa en particular, que podría ser muy superior o inferior.